PROJECT VEHICLE BUILT BY MIKE DUVAL OF XTREME TOYZ

ProjectFordBigRig 150x112 MICKEY THOMPSON PERFORMANCE TIRES & WHEELS EARNS 2011 FORD PRODUCT EXCELLENCE AWARD FOR PROJECT “BIG RIG” FORD F250 4X4

STOW, OH – Mickey Thompson Performance Tires & Wheels is proud to be a 2011 Ford Product Excellence Award winner for the 2011 Ford F250 4×4 Project “Big Rig” featured at the 2011 SEMA Show. The award was created to recognize excellence in project vehicle execution. Following Ford’s assessment of all the Ford project vehicles featured at the SEMA Show this year, the Mickey Thompson project truck was selected based upon the following criteria:

·           New product development
·           Vehicle appearance
·           Marketability/fit with the brand
·           Use of automotive aftermarket parts
·           Vehicle display 

“The excellence in building this project vehicle provides a benchmark for all aftermarket organizations,” said Brian Nottmeier, Director, FNA Product Planning, Ford Motor Company. “We thank Mickey Thompson Performance Tires & Wheels for their dedication to the project vehicle program.”

For the details about Project “Big Rig”, please visit http://www.mickeythompsontires.com/sema/?p=27.

About Mickey Thompson Performance Tires & Wheels
Mickey Thompson Performance Tires & Wheels markets racing and high-performance tires and wheels for street, strip, truck, and off-road applications. The company was founded in 1963 by racing legend Mickey Thompson and is headquartered in Stow, Ohio, USA.  For more information, visit http:/www.mickeythompsontires.com/.

Contact :
MICKEY THOMPSON
PERFORMANCE TIRES & WHEELS
4600 Prosper Drive
Stow, OH 44224
Don Sneddon, Advertising Manager
800-222-9092 ext. 3750
or 330-928-9092
dsneddon@mickeythompsontires.com
http://www.mickeythompsontires.com
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