Author Archive for Bower Motorsports Media

Cloakworks LOGO metalcloak 220x97 Metalcloak Expands Customer Service with CloakWorks 4x4Rancho Cordova, CA – As part of Metalcloak’s ongoing commitment to building Game-Changing Customer Service for those passionate about Off-Road, the company officially opened the doors of CloakWorks 4×4, a licensed automotive repair facility (BAR #ARD277786) that will specialize in Full Service Jeep Customization.

Located in a prominent corner of Metalcloak’s 45,000 sq. ft. building in Rancho Cordova, California, CloakWorks 4×4 is the result of “carefully listening to customers and finding out what they need, what they want, and determining what Metalcloak can deliver,” says Matson Breakey, VP Marketing & Sales at Metalcloak. “That feedback has always been a critical part of Metalcloak’s growth and product development.” Read More→

Comments (0)
Categories : Press Release

American Cancer Society 220x132 Driven To Fight Cancer Truck Makes Debut Appearance at IMEX 2014 and Cattle Barons Ball on Track to the Baja 1000GATEWAY, CO   OCTOBER 13, 2014:  The trophy truck that will have American Cancer Society donator signatures on it from around the world, makes it’s debut appearance at the IMEX show in Las Vegas, NV this weekend, followed immediately by the Cattle Baron’s Ball in Dallas, TX.  You can sponsor a mile or more of the Driven to Fight Cancer Trophy Truck team as they take on the SCORE International Baja 1000 starting November 14, 2014 at www.DrivenToFightCancer.com.  “We have been working on this opportunity for months and it is rewarding to pull the truck into the show and know that we are going to make a difference for the American Cancer Society,” said Chuck Dempsey, Driven Experiences Race Director.  “We all have a story that connects us to cancer, that is why this is so important to us.  We hope everyone will join our team and cheer us on during the Baja 1000 starting November 14th!” Read More→

Sponsor A Mile of Their Race To the Finish and Enter To Win

DrivenToFightCancer Podium 220x220 Driven To Fight Cancer Truck Makes Baja 1000 a Course for Battling Cancer and Adds Podium Finisher GiveawayGATEWAY, CO   OCTOBER 8, 2014: The 2014 Baja 1000 has now become a course for battling cancer.  You can sponsor a mile or more of the Driven to Fight Cancer Trophy Truck team as they take on the SCORE International Baja 1000 starting November 14, 2014.  Driven Experiences is proud to team up with the American Cancer Society and their October Cattle Baron’s Ball event in this significant fundraising opportunity at www.DrivenToFightCancer.com. Your mileage donation can be a tribute to a cancer survivor or a dedication to never forget someone who lost the battle with cancer.

“We added some additional incentives to help boost our commitment to this program.  In every race there is a podium of three winners where luck played a solid role in getting them there.  So we gathered three awesome prizes to give away in a random email drawing after the race when the official Baja 1000 winners are announced,” explained Chuck Dempsey, Driven Experiences Race Director.  “Anyone who donates via the Driven to Fight Cancer program with an email address will be entered to win one of three prizes: The grand prize will be a two-day stay at Gateway Canyons Resort spending one day at the Driven Experiences school, and a second day enjoying the beautiful Colorado scenery after choosing between one of the fast and classy cars in the Driven Rentals program.  The second email randomly picked will win a one-day Driven Experiences school opportunity, and the third email randomly picked will receive a Go-Pro Hero4 camera.  All you have to do to enter is donate through our program online, or at an event, and opt into winning with your email address.” Read More→

Red Bull Athletes, Off-Road Racers and More October 4-5

2014 ORE LOGO 1 220x174 Off Road Celebrities Descend on Pomona for 2014 Lucas Oil Off Road ExpoPOMONA, Calif. (September 18, 2014) – The 2014 Lucas Oil Off-Road Expo powered by General Tire brings the industry’s top celebrities to Fairplex, in Pomona Saturday, October 4 and Sunday, October 5 for a weekend of all-things off-roading. From Red Bull athletes to celebrity Baja 1000 racers, Off-Road Expo is the place to meet the best in the industry, grab an autograph and even check out action-packed racing demos. In addition to the big name appearances, this year’s expo will feature the hottest off-road vehicles, products and accessories, as well as thrilling Red Bull Motocross trials demonstrations, Rubicon Trail off-road ride alongs, ATV and UTV test drives, an RC demo track, autograph signings, bikini contests and more!

Read More→

Comments (0)
  • Over 100 Entries Expected at Bridgeport, Texas National Race
  • Racing Saturday September 27th Starts at 9am

National Rampage Dirt Riot flier 220x142 The National Rampage Dirt Riot Race is This WeekendBLACKFOOT, ID   SEPTEMBER 24, 2014:   The Tribe 4×4 & Texas Custom Trailers Dirt Riot National Rampage comes to Bridgeport Texas Northwest OHV Park this weekend.  With over 100 drivers expected onsite, this will be one of the biggest events of the 14 Dirt Riot races this year.  “Drivers have had to qualify to race in this end-of-year spectacular event,” explained Rich Klein, President and founder of W.E. Rock Events.  “Our 5 series, composed of 3 races each, have already finished and each series has a winner.  This weekend, all the racers from each series come head-to-head and race for the National Title.  In addition to a cash purse, the winner of the 4400 Pro 4×4 race will get an entry spot into the 2015 Griffin King of the Hammers.”
Read More→

AussieLocker color vertical 220x174 Cora Jokinen Acquires Torq Masters Inc. the Manufacturer of Aussie LockerRochester, NY – September 15, 2014: Torq-Masters Technology, the developer of the Aussie locker announced the retirement of Bill Cole, founder and owner of the company.  “After many years in the off road industry and having passed the personal 70 year old milestone it was time for younger ownership to take over the company,” said Bill Cole.

The company announced the sale of Torq-Masters Aussie lockers to woman business entrepreneur Cora Jokinen.  Cora is a long time Offroad enthusiast and Aussie sponsored Rock Crawler.  Cora says of Torq-Masters: “Bill Cole along with his team of engineers, technical services and customer support personnel has built the USA made Aussie Locker brand to be known Worldwide for superior strength, performance and reliability. This team will continue to provide World Class products and support to its customers and dealers under the new ownership.” Read More→

2014 ORE LOGO1 220x174 2014 Off Road Expo and Red Bull Straight Rhythm Team Up For Epic Motorsports Weekend at Fairplex on October 4POMONA, Calif. (September 3, 2014) – The 2014 Lucas Oil Off-Road Expo powered by General Tire is set to partner with Red Bull Straight Rhythm, an innovative take on supercross, for an epic motorsports at Fairplex in Pomona, CA.  Southern California’s largest off-roading event returns Saturday, October 4 and Sunday, October 5 for full days off action-packed festivities including off-road vehicle ride alongs, ATV/UTV ride and drives, an RC test track, celebrity autograph sessions, off-road racing demos and more. New this year, Off Road Expo will host on-site motocross trials throughout the day with 10-time AMA National Trials Champion Geoff Aaron, as well as the chance to meet several Red Bull athletes at the Trials course from 12:45 pm – 1:15 pm including Geoff Aaron, Tarah Geiger, Mike Day, Bryce Menzies, Ivan Ramierz, Aaron Colton and Kendall Norman.  Off Road Expo fans are invited to head over to the Fairplex Auto Club Raceway on Saturday afternoon to witness the evolution of supercross at Red Bull Straight Rhythm. Red Bull Straight Rhythm will offer a $10 discount to fans who show their Off-Road Expo ticket at the Red Bull Straight Rhythm box office on-site on Saturday, October 4.  Read More→

Off-Road Racing, Rubicon Trail Off-Road Ride Alongs, Red Bull Motocross Trials and ATV/UTV Ride & Drives

2014 ORE LOGO 220x174 2014 Lucas Oil Off Road Expo Invades Southern CaliforniaPOMONA, Calif. (August 25, 2014) – The 2014 Lucas Oil Off-Road Expo powered by General Tire brings all-things off-road to Fairplex, in Pomona Saturday, October 4 through Sunday, October 5. This year’s expo will feature the hottest off-road vehicles, products and accessories, as well as action-packed Red Bull Motocross trials demonstrations, off-road racing demos, Rubicon Trail off-road ride alongs, ATV and UTV test drives, an RC demo track, autograph signings, bikini contests and more! With more than 300 aftermarket performance vendors and more than 60,000 enthusiasts, Fairplex will burst with a 10-acre off-road party October 4 through October 5. Read More→

Comments (0)

Racing Saturday and Sunday August 9th – 10th Crandon International Raceway, Wisconsin

2014 Crandon dirt riot 220x161 Dirt Riot Crandon Race Boosted with Additional $5000 Branik Cup PurseBLACKFOOT, ID   AUGUST 6, 2014:  Dirt Riot is very excited to throw the green flag on Saturday and Sunday at the “Big House” in Crandon, Wisconsin.  In addition to the Dirt Riot 100% payback that drivers are accustomed to, Branik Motorsports has partnered with Dirt Riot in presenting the 1st Annual Branik Cup and adding $5000 to the driver’s purse!  The Dirt Riot race is a feature of the “Super Challenge Off-Road Race Weekend” that also includes MORR Short Course Sportsman Racing, Grass Drags, ATV Racing and Mud Bogs.  The action is scheduled for both Saturday and Sunday, gates opening at 8am. Read More→

Levi Shirley 2014 Ultra4 Europe King of the Mountain

King of the Mountain 220x165 Lucky Dog Racing Levi Shirley and Brian Shirley Crisscross the Ocean Twice to Race Five Ultra4 Races Within Four MonthsDODGE CITY, KS     JULY 9, 2014   Starting the year with a Lucky Dog Racing double finish at the 2014 Griffin King of the Hammers when father Brian Shirley and son Levi Shirley crossed the finish line 20th and 21st respectively, would set the stage for their 2014 Ultra4 race around the world. “A lot of people ask what I have accomplished in 2014,” chuckled Levi Shirley.  “Well, lets see, I’m King of the Mountain in Italy, our team has built two cars in two countries and kept two others racing.   My dad and I have both qualified for the 2015 King of the Hammers, we’ve raced two Ultra4 Eastern Series races, two Ultra4 Europe Series races and an Ultra4 Western Series race, not counting this weekends race.  Yes, I’ve been a little busy, but I love every second of it!” Read More→

Badoink Baja 500 1 220x146 Team BaDoink Falls to Baja at the 2014 SCORE Baja 500BAJA , JULY 9, 2014     With an experience of a lifetime under their belt before the green flag even dropped, Trophy Spec #869 driver of record Tim Whale and business partner Mark Hoashi successfully started the 46th running of the 2014 SCORE Baja 500. The Trophy Spec truck started 10th in class and moved up to second in class within the first 100 miles!  The outcome ended with the Baja superseding their podium finish at race mile 147 where a silt rut swapped out the rear end, slowly rolling the truck over consequently bending the rear tracking bar.  “This is a huge defeat for me, I think we are officially out at the moment,” said Tim Whale.  “The Driven Experience group has given us the opportunities to learn and it was up to us to finish.  They have done everything they could to get the truck running again, but as it sits right now, we are going to have to call the race and head back to Ensenada.” Read More→

Unlimited Off Road Expo June 2014 BowerMedia 17 220x146 Dirt Flinging Action at Inaugural 2014 Unlimited Off Road American Show & ExpoLOUISVILLE, KY   JULY 1, 2014:  A week has passed since the close of the first annual Unlimited Off-Road American Show & Expo in Louisville Kentucky and the buzz about the entire show is still a loud excited engine.  Vendors already want the paperwork for next year, drivers are asking how to be part of the outdoor show, and attendees want to mark their calendar.  The outdoor show worked perfectly to highlight four different styles of vehicles including Rock Bouncers, Mega Trucks, Ultra4 Cars and UTV / SXS.  “We are extremely happy with the way the racing went outside.  Each of the drivers in attendance were invited to drive and help us produce the best show possible, and they sure provided!” said Erin Freeman, Expo Coordinator.  “At the end of the day on Sunday, the back flips by Richie Keith, Brandon Dillon and CJ Bynum, were like putting on a huge grand-finale at a fireworks show.  Everyone was there cheering and left excited for next year. Everything was perfect.” Read More→