IRVINE,
CA – The first Land Rover G4 Challenge
will be shown in two one-hour programs on the Outdoor Life
Network on August 24 and 31, 2003. It's a unique event that
tests men and women from 16 countries in a four-wheel driving
competition across three continents. The results have been
edited into two one-hour documentary style television shows
that will air this fall on August 24 and 31 at 3 p.m. EST;
2 p.m. Central Standard Time and 12 noon, PST.
Filming
of the G4 Challenge took place in the United States, South
Africa and Australia over five weeks. The programming will
feature how the competitors faired as they were tested physically
and mentally throughout extreme climates and living conditions.
Tune
in to follow the action as Americans Nancy Olson, 29 a U.S.
Marine Corps Public Affairs Officer from Arlington, Va.,
and Chris Perry, 30 a water park manager in Dubai, who is
a Chicago native residing in and representing Arabia, navigate
through the roughest terrain using their adventure sports
skills to gather points to try for the grand prize, a $71,200
2003 Range Rover.
Also
from North America are Canadians Jim Kuhn, 38 a software
engineer from Waterloo, Ontario, and Kitt Stringer, 26 a
wilderness guide from Victoria, B.C.
For
more than 50 years, Land Rover has been renowned for its
expedition and exploration activities around the globe.
It's now applying that expertise by combining adventure
racing with off-road driving to create a unique event: the
Land Rover G4 Challenge.
"The
Land Rover G4 Challenge is the culmination of two years
of planning and the efforts of a 120 person team that supported
the program as it moved around the world - - all in the
name of adventure," said Sally Eastwood, vice-president
marketing, Land Rover North America.
The
television program will take the viewer "on event"
with the competitors as they battle for points around the
globe living in their Land Rovers. Englishman Jamie Darling,
who rode and competed alongside the contestants, serves
as host giving viewers an inside look at life on the Challenge.
For
information on the Land Rover G4 Challenge and the Land
Rover G4 vehicles, see www.landroverG4challenge.com
and www.landrover.com.
