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Top Off-Road Racers and Racing Legends Will Sign Autographs and Greet Fans Throughout the Weekend

ORE Celeb 220x149 MEET PROFESSIONAL OFF ROAD RACERS AT 2013 LUCAS OIL OFF ROAD EXPOPOMONA, Calif. (September 27, 2013) – More than 26 top professional off-road racers and racing legends will sign autographs and greet fans at the 2013 Lucas Oil Off-Road Expopowered by General Tire set to take place Saturday, October 5 through Sunday, October 6. Off-road racing fans are invited to collect posters and autographs from all their favorite off-road celebrities throughout the weekend. The off-road celebrity line up is as follows: Read More→

King of the Hammers 2012: Event Recap

Tuesday, March 20th, 2012

Promises Delivered

2012 marked a year of significant improvements & growth

  • King of the Hammers is now known and respected as the single toughest one  day off-road race in the world and has become the “no miss” event. A full  vendor show complements five stand alone racing events culminating in  Friday’s Griffin King of the Hammers.
  • Hammertown not only became a city in desert, but a full service event venue.
  • Spectators watched the action live from Hammertown via the largest mobile  HD LED jumbotron available and a strategically prepared short course and  hot pit area.
  • Cutting edge live show integrating wireless cameras to a microwave and  satellite feed was tested and successful, paving the way for expanded  future coverage. Online spectators turned out en masse to watch the action. Viewership  quadrupled from 2011.
  • Race day was a success for vendors. Hammertown was no longer a ghost  town on race day, but a major revenue and exposure opportunity for our  partners.
  • Strategic media plan focused on branding KOH and maximizing media beyond  a handful of endemic media outlets.
  • King of the Hammers continues to be a mark of credibility and durability in  automotive and racing. Read More→

Raceline 2nd Annual Show and Shine & Raceline Volunteer, Driver and Crew Dinner

2011 01 KevinYoderRaceline 300x199 Raceline Wheels Supports Many Drivers at Upcoming King of the Hammers GARDEN GROVE, CA    JANUARY 31, 2011:  Raceline Wheels was one of the original sponsors of the King of the Hammers in 2008 and continues to be the Official Wheel of the 2011 Griffin King of the Hammers.  In this years race 53 of the 148 listed racers are utilizing Raceline Wheels.  “Many racers in the Ultra4 class have experienced the Raceline effect: winning races and more importantly finishing races,” said Raceline Offroad Brand Manager Greg Mulkey. Read More→