Archive for Mad Media

General Tire Presents The Mint 400The world-renowned General Tire Mint 400 was recently acquired by The Martelli Brothers – partners in the nationally recognized marketing/production group Mad Media – who have since formed a multi-year partnership with Casey Folks of Best in the Desert to manage the event.  The Mint will now be part of The Best in the Desert American Off-Road Racing Series, but will remain open to privateers.  Hundreds of race teams will compete in twenty different classes of race vehicles at next year’s Mint 400, which will take place the weekend of March 23rd – 25th 2012 in Las Vegas, Nevada. Read More→
Screen shot from Jimco's new Mad Media-produced website

Mad Media, a San Diego based multi-disciplinary creative agency, has produced and published a new website for famed off-road vehicle builders Jimco Racing Inc. Based in Santee, CA, Jimco has been the leading builder of off-road race vehicles worldwide for the past three decades. Founded by car builder and racer Mike Julson, Jimco stands for quality, performance and passion. With more wins than any other builder, Jimco Racing Inc. continues to be a leader in off-road vehicle design and manufacturing. Read More→

Deal includes coverage of 2010 General Tire Mint 400 and Baja 300: Powerdays races.

Mad Media, the San Diego-based multi-discipline creative agency, is excited to announce that it signed a multi-show deal with FUEL TV for several action-packed films, focusing on off-road and rally racing, including the 2010 General Tire Mint 400 and the Baja 300: Powerdays races. Both shows will air in February on FUEL TV, the only cable and satellite television network that features the exciting world of adrenaline and thrill-seeking sports and the stories that surround them. Read More→

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