Category: Press Release

  • RUGGED RIDGE ADDS NEW XHD STINGER GUARD FOR XHD BUMPER-EQUIPPED 1976-2016 JEEP CY / YJ / TJ AND JK

    RUGGED RIDGE ADDS NEW XHD STINGER GUARD FOR XHD BUMPER-EQUIPPED 1976-2016 JEEP CY / YJ / TJ AND JK

    New XHD Stinger Guard Gives the XHD Steel Front Bumper an Aggressive and Cutting-Edge Look

    Suwanee, Ga. (Feb. 28, 2017)Rugged Ridge®, an industry leading manufacturer of high-quality Jeep®, truck and off-road accessories, today announced the addition of a new XHD Stinger Guard as an addition to the popular XHD Steel Front Bumper series, which is currently available for 1976-2016 Jeep CJ / YJ / TJ and JK models.

    The Rugged Ridge XHD Stinger Guard is a one-piece design constructed of a high-strength stamped steel plate that is contoured to match the dimensions of the XHD Stinger (11540.13) and then finished in a tough, trail-ready black textured powder coat for durability and rugged aesthetics. The center area of the XHD Stinger Guard is vented to provide better airflow to the grill and radiator while still providing increased protection from hazards on and off-road. (more…)

  • New Rancho ® Performance Suspension System Added for 2017 Chevrolet Silverado/GMC Sierra 1500 Trucks

    New Rancho ® Performance Suspension System Added for 2017 Chevrolet Silverado/GMC Sierra 1500 Trucks

    Lift Kit Includes Meticulously Engineered Subframe & Steering Knuckles; Upper Control Arm Material Specific to Match Truck

    Long Beach, Calif., Feb. 24, 2017 Engineered to accommodate the different upper control arm materials being used by Chevrolet and GMC, the new Rancho 4.5-inch performance suspension system enhances the ride and appearance of the popular truck models, including 2017-14 Chevrolet Silverado/GMC Sierra 1500s.

    The kits are available in two configurations to match OE upper control arm materials, including Rancho engineered and fabricated steel upper control arm (RS66308B) or aluminum or stamped steel upper control arm (RS66309B). Each kit includes Rancho’s fully welded subframe for superior strength and ductile iron steering knuckles. (more…)

  • DEI Introduces EXO Series™ Line and Hose Protection

    DEI Introduces EXO Series™ Line and Hose Protection

    Tough protection and insulation from direct heat for wires, hoses and lines

    Avon Lake, OH (February 15, 2017)…DEI’s EXO Series™ Sleeving has all the features of DEI’s popular Fire Sleeve™ with one benefit that makes it ideal for off-road racing, dirt track or extreme sports. Like the Fire Sleeve, the DEI EXO Sleeve is constructed of high temperature resistant glass material woven into a 100% silicone sleeve.  The exception is that the EXO Sleeve has a 304 stainless steel exoskeleton exterior mesh that provides an added layer of protection to wires, lines and hoses exposed to harsh or abrasive conditions. (more…)

  • RUGGED RIDGE INTRODUCES ALL NEW ARMOR FENDERS FOR 2007-2016 JEEP WRANGLER JK/JKU MODELS

    RUGGED RIDGE INTRODUCES ALL NEW ARMOR FENDERS FOR 2007-2016 JEEP WRANGLER JK/JKU MODELS

    Resists Damage from On and Off-Road Hazards

    Suwanee, Ga. (Feb. 15, 2017) –  Rugged Ridge®, a leading manufacturer of high-quality Jeep, truck and off-road parts and accessories, today announced the release of its new line of Armor Fenders for 2007-2016 Jeep Wrangler JK / JKU models.

    Both front and rear fenders attach high on the body for increased tire clearance and feature beveled edges with hidden weld seams relaying a bulky, muscular image. (more…)

  • BFGoodrich(R) Tires Recognizes Baja Heritage with Charitable Donation and Historic Monument

    BFGoodrich(R) Tires Recognizes Baja Heritage with Charitable Donation and Historic Monument

    Greenville, S.C., Feb. 13, 2017 –BFGoodrich® Tires, the official tire of SCORE International, developed its off-road identity four decades ago in the Baja peninsula in Mexico. To recognize the importance this region played in the legacy of its motorsports success, BFGoodrich announced a charitable donation of $10,000 USD to the Ensenada Family Development System (DIF) in an effort to make a difference in the lives of families in Baja, Mexico. (more…)

  • RUGGED RIDGE EXPANDS LINE OF OFF-ROAD RECOVERY GEAR WITH NEW SOFT ROPE SHACKLES

    RUGGED RIDGE EXPANDS LINE OF OFF-ROAD RECOVERY GEAR WITH NEW SOFT ROPE SHACKLES

    New Rope Shackles Constructed With High Modulus Polyethylene Fiber To Offer Increased Flexibility

    Suwanee, Ga.  (January 31, 2017) – Rugged Ridge®, a industry leading manufacturer of high quality Jeep®, truck and off-road accessories, today announced the expansion of its line of off-road recovery gear with the addition of new Soft Rope Shackles for various on- and off-road applications. (more…)