RockCrawler.com

  • Transamerican Auto Parts Introduces the Life is Better Off-Road Award at SEMA

    Compton, California (July 8, 2015) – Transamerican Auto Parts is proud to introduce the “Life is Better Off-Road™” SEMA builder award. Launching this year at the 2015 SEMA Show in Las Vegas, Nevada, the “Life is Better Off-Road™” award is an annual industry prize awarded by Transamerican Auto Parts to the best presented, truly off-road capable truck, Jeep or SUV on display at the show.

    This award is open to all off-road vehicle constructors and product manufacturers on display at the SEMA show and will be judged by an elite panel of industry experts. As the off-road performance category continues to grow in popularity at the annual event, the Transamerican Auto Parts “Life is Better Off-Road™” award will recognize the unique technological achievements and engineering advancements specific to the development of aftermarket products for off-road trucks, Jeeps and SUVs.

    “It is an honor for us to have an opportunity to recognize the builders, fabricators and manufactures who are the driving force behind the impressive growth of the off-road industry with this award,” said Transamerican Auto Parts President and CEO, Greg Adler. “There are so many incredible builds on display at the SEMA Show each year, and we’re proud to now be able to distinguish the vehicles that truly represent the best of what off-roading is all about.”

    The panel of judges, representing a cross-section of the off-road industry will include fabricators, journalists industry personalities and professional off-road racers. They will select 10 semi-finalists from among the submitted entries based on such criteria as off-road reliability and capability, real-world functionality, quality of craftsmanship and overall vehicle presentation. From those contenders, one Jeep and one truck / SUV will be chosen as the two finalists to vie for the prestigious designation of being named the most authentic off-road-capable vehicle at the show.

    The award, a custom designed trophy, will be presented by Transamerican Auto Parts President and CEO, Greg Adler, at 2 p.m. on Thursday, November 5th at the ProComp / Transamerican Auto Parts Booth #62112 within the SEMA SCORE Baja 1000 Experience Area (Located outside of the South Hall in the Silver Lot).

    In addition to the award itself, the winner will receive a cover feature and multi-page vehicle spotlight in ORA Magazine, a professional photo shoot, recognition across the spectrum of Transamerican social media and digital channels, a promotional email campaign highlighting the award and winners, an invitation to be displayed in feature locations at TAP-sponsored events, tradeshows, Truck & Jeep Fests, along with benefitting by the extensive partner media coverage of the award. The 10 semi-finalists will also be included in the full media campaign as well as receiving ribbons in recognition of the accomplishment.

    To submit your off-road SEMA display vehicle for award consideration please visittransamericanautoparts.com/award. There you may complete your entry on-line or download the PDF application that may be completed and emailed to Life is Better Off-Road Award.

    For more information, complete rules, terms and conditions for the Transamerican Auto Parts “Life is Better Off-Road™” SEMA builder award please visit Life is Better Off-Road Award or email questions to lifeisbetteroffroadaward@transamericanautoparts.com.

    Life is Better Off-Road™

    There are those among us who believe that pursuing life off-road means rock crawling, trail running, and mud bogging, or maybe storming across the open desert at speed. We agree. Setting off to conquer the earth is why you built your ultimate truck or Jeep. To others, the ultimate adventure is finding the wave, hiking a new trail, kayaking down a roaring river or skiing the impossible run. Your adventure could be loading the family into your truck and heading out to camp under the stars, pulling your boat to a lake, or carrying your dirt bike to a remote trail. Whatever your adventure, make the journey as exciting as the destination. Get outside. Explore, unplug, play in the dirt and go further. Because Life is Better Off-Road.™

    About Transamerican Auto Parts:

    Transamerican Auto Parts is the world’s leading manufacturer, wholesaler, and retailer of aftermarket parts and accessories for trucks, Jeeps, SUVs and four wheel drive vehicles. Transamerican operations are comprised of 70 4 Wheel Parts retail locations in North America, Transamerican Wholesale sales and distribution, Dealer Services International and the Transamerican Manufacturing Group which includes Smittybilt, Rubicon Express, G2 Axle & Gear, Pro Comp, LRG Wheels and Poison Spyder Customs. We Sell It. We Own It. We Live It. For more information about Transamerican Auto Parts, Dealer Services International and Transamerican Manufacturing Group, please visit: Transamerican Auto Parts.

  • ULTRA4s Return To Glen Helen This Weekend

    ULTRA4s Return for 5th Annual 4 Wheel Parts Glen Helen Grand Prix July 10th and 11th

    July 7th, 2015, GLEN HELEN RACEWAY: This weekend more than 100 ULTRA4 cars are returning to Glen Helen Raceway for the 5th Annual 4 Wheel Parts Glen Helen Grand Prix. The weather is expected to be in the mid 80s during the day and these cars won’t return to Southern California again until next year’s King of The Hammers.

    This will be the second race of the 2015 ULTRA4 Trail-gear Western Regional Series. Many of the cars expected to compete also raced in the 2015 Nitto King of The Hammers presented by 4 Wheel Parts. The top 10 non-qualified drivers will earn themselves a spot in the 2016 King of The Hammers.  ULTRA4 drivers are also competing for a $10,000 purse.

    Top drivers are expected to be in attendance including former Kings of The Hammers; Loren Healy, Shannon Campbell and Jason Scherer. Top Nitto Series drivers such as Derek West, Wayland Campbell and the 2014 European ULTRA4 Champion Levi Shirley will also be in attendance.  Drivers are not only racing for podium positions but also points towards the Nitto National Championship.

    The format for the Southern California race combines Glen Helen’s short course track, motocross track and enduro tracks for a grueling grand prix style format.  The race is timed and the driver with the most laps in a given timeframe will be declared the winner. Spectators will have amazing views of the course as they watch drivers compete head to head with as many as 40+ cars on the track at once.

    On Friday, ULTRA4 drivers will qualify in the late afternoon. Qualfiying will determine starting position for the prelims on Saturday morning. The Main races start after noon on Saturday with the 4400 Main event taking place at 4:45! Wrist bands are $20 for the weekend. Dry Camping for spectators is free with the purchase of a wrist band.  Saturday will be an action packed day of racing with UTV, Legends, Stock and Modified  4 wheel drive vehicles also racing. Many of these vehicles also competed at the King of the Hammers in a race known as the Every Man Challenge Race which is a modified version of the main event. These vehicles are no strangers to high speed.

    LINKS
    Highlight video of the 2014 4 Wheel Parts Glen Helen Grand Prix

    2015 4 Wheel Parts Glen Helen Grand Prix Flyer

    Click here for a list of confirmed drivers

    WHERE

    Glen Helen Raceway

    18585 Verdemont Ranch Rd.

    San Bernardino, CA

    WHEN

    July 10th and 11th – Main events on Saturday July 11th 12PM – 6PM

    COST
    $20 a wristband good for the whole weekend. Kids 12 and under are half price.  Dry Camping is free for spectators

    ULTRA4 SPONSORS

    4 Wheel Parts is the title sponsor for the 4 Wheel Parts Glen Helen Grand Prix
    Trail Gear is the ULTRA4 West Coast Series Sponsor

    Nitto Tire is the ULTRA4 National Series Sponsor

    Official Sponsors of ULTRA4 Racing also include:

    212 Gloves

    4 Wheel Parts
    Amsoil
    Axial
    Bestop

    Blue Torch Fabworks

    Corona Motorhomes Rental
    Dynomax Exhaust

    ESAB

    GenRight Off Road

    Griffin Radiator
    Impact by Mastercraft Safety

    King Shocks

    Lifetime LED
    KMC Wheels

    Monster Energy

    Nitto Tire

    PCI Radios

    Polaris RZR

    Procomp
    PSC
    Poison Spyder

    Reno Tahoe USA
    Rubicon Express
    Smittybilt
    Spidertrax
    Trail Gear
    Warn
    Yukon Gear & Axle

    ONE OF THE FASTEST GROWING MOTORSPORT IN THE US – ULTRA4 RACING
    ULTRA4 racing began in 2007 with a dozen friends competing for bragging rights.  Six years later, more than 350 cars compete nationally and internationally in ULTRA4 races.  In 2015, races in the United States will be held in the following states: California, Arkansas, Indiana, Utah, Kentucky and Nevada

    ABOUT ULTRA4 RACING

    ULTRA4 is a vehicle type, class and series.  ULTRA4Racing was born from the popularity of the annual Griffin King of the Hammers Presented by Nitto Tire, considered to be the toughest one-day off-road race. The vehicles are unlimited four-wheel drive, capable of competing in multiple racing disciplines – extreme rock crawling, high-speed desert racing and short course.  In seven years, the sport has grown significantly from the inaugural King of the Hammers to an eight race national series including a National Championship. ULTRA4 Racing is managed by Hammerking Productions located in Temecula, CA.  To learn more, log on to www.ultra4racing.com.

  • RCV ULTRA4s @ Badlands Off Road Park

    West Wins in Badlands and Takes Lead in Nitto National Series

    June 27th, 2015 ATTICA, IN:  More than 40 ULTRA4 drivers braved the rain and mud to take part in the 4th annual RCV ULTRA4s at Badlands race. Despite a week of intense rain and flood warnings, drivers awoke to sunny skies Saturday morning. Thousands of spectators took advantage of the weather and came out to watch a day filled with off road competitions throughout the park.

    Qualifying for the 4400s started early on Saturday. Derek West was the last driver to qualify and beat Macy Higgins time by more than 6 seconds, earning him both the pole position in the main race as well as the Billet Rifle Hot Shot Award.  West’s domination started early and continued throughout the day.
    (more…)

  • RUGGED RIDGE EXPANDS AVAILABILITY OF EXO-TOP™ WITH NEW TWO-DOOR JEEP JK WRANGLER APPLICATIONS

    First-Of-Its-Kind Design Now Available for All 2007-2016 Wrangler Body Styles

    unnamedSuwanee, Ga. (July 7, 2015) – Rugged Ridge® today announced the availability of its Exo-Top™ in new expanded applications for two-door 2007-2015 Jeep Wrangler JK. Previously only available for four-door Unlimited models, the two-door Exo-Top™ features the same innovative, industry-first design that combines open air functionality of a soft top with the utility of an integrated roof rack.

    The Exo-Top™ enables owners to experience their Jeep to its full potential for camping, off-roading, or as part of any outdoor lifestyle byallowing users to conveniently open or remove the Jeep’s soft top with ease without having to unload any gear or cargo from the roof rack. Integrated into the 300-lb. capacity roof rack is an advanced externally suspended soft top design that fastens using a series of Velcro straps along the perimeter bars of the roof rack. The pulling force applied by the Velcro helps to tighten and shape the soft top as well as allow for simple soft top removal and installation. (more…)

  • Bower Power Hour First Episode Launches With Grade A Guest List

    Jason Scherer, Corry Weller, Greg Mulkey, Jeff Knoll, Del Albright and Matt Hinitt hosted by Charlene Bower

    62215 Bower Power HourMESA, ARIZONA   JUNE 30, 2015:  Bower Power Hour a weekly, two hour news show dedicated to Motorsports, Powersports and the outdoor, off-road lifestyle is excited to announce the launch of it’s first episode.  Guests include Rage 4th Racing Jason Scherer, Weller Racing Corry Weller, Raceline Wheels Greg Mulkey, RallyVenture Jeff Knoll and BlueRibbon Coalition Del Albright.  Each guest revealed interesting information about themselves and about the technology and innovation that they are using in their teams, company, event and land fight.  The regular Tool and Tech segment hosted by 30Pack Matt Hinitt featured welding techniques and Charlene Bower’s Adventures segment highlighted the latest trip to Bantam Jeep Festival. “Laughing and learning are our key goals here at Bower Power Hour and we started out of the gate doing exactly that thanks to our excellent guests,” said Charlene Bower, Host and Executive Producer. (more…)

  • New Product: Lund Terrain HX Steps

    unnamed 2Buford, GA (7/1/15) – Lund has introduced a new line of steps to its existing lineup of nerf bars and running boards. The all-new Lund® Terrain HX Step™ is an aggressively designed yet functional nerf bar that provides an off-road look while making it easier to get in and out of the vehicle. (more…)