• RUGGED RIDGE INTRODUCES ALL NEW ARMOR FENDERS FOR 2007-2016 JEEP WRANGLER JK/JKU MODELS

    Resists Damage from On and Off-Road Hazards

    Suwanee, Ga. (Feb. 15, 2017) –  Rugged Ridge®, a leading manufacturer of high-quality Jeep, truck and off-road parts and accessories, today announced the release of its new line of Armor Fenders for 2007-2016 Jeep Wrangler JK / JKU models.

    Both front and rear fenders attach high on the body for increased tire clearance and feature beveled edges with hidden weld seams relaying a bulky, muscular image. (more…)

  • GenRight Battles from 115th to 11th at King of the Hammers

    Tony Pellegrino Battles from a Rear Start to 11th

    As the sun painted the clouds with red and orange over Hammertown, the 11thannual Nitto King of the Hammers powered by Optima Batteries came to life with the low rumble of V8 engines. Race cars had to be staged by 6:30am for an 8:00am start. Pit crews scattered to one of three remote pits along race course as the cars lined up in staging areas. Drivers chatted and joked about the adventure that was about to commence as their navigators ensured the race course and notes were on their navigation systems. (more…)

  • BFGoodrich(R) Tires Recognizes Baja Heritage with Charitable Donation and Historic Monument

    Greenville, S.C., Feb. 13, 2017 –BFGoodrich® Tires, the official tire of SCORE International, developed its off-road identity four decades ago in the Baja peninsula in Mexico. To recognize the importance this region played in the legacy of its motorsports success, BFGoodrich announced a charitable donation of $10,000 USD to the Ensenada Family Development System (DIF) in an effort to make a difference in the lives of families in Baja, Mexico. (more…)

  • BFGoodrich ® Tires Launches Into 2017 Motorsports Season

    GREENVILLE, S.C. (Feb. 9, 2017) – BFGoodrich® Tires, coming off another successful season in motorsports, is poised to continue its passionate support of racers and drive for innovation in 2017. Last year, the company leaned on its race tire development expertise and support of its partner racers to record impressive off- and on-road victories while expanding its presence in three impactful racing ventures. (more…)

  • Jay Leno to Race The 2017 Polaris RZR Mint 400 presented by BFGoodrich Tires

    Former “Tonight Show” host brings Jay Leno’s Garage to “The Great American Off-Road Race”

    The Mint 400 announced today that Jay Leno will be racing The 2017 Polaris RZR Mint 400 presented by BFGoodrich Tires in a nearly stock Camburg Engineering built Toyota Tacoma TRD Pro. An avid automotive enthusiast, Leno will start the race with Ryan Millen as his co-driver and then hand over driving duties to builder/racer Jerry Zaiden who will finish the race with off-road journalist Fred Williams as his co-driver. (more…)

  • BFGoodrich® Tires Enhancing Support of Racers at 2017 King of the Hammers

    BFGoodrich® Tires will enhance its already unparalleled support of off-road racers at the 2017 King of the Hammers with a robust contingency program and technical support for racers as well as the new BFGoodrich Garage designed for support of Everyman Challenge race teams. The event occurs in Johnson Valley, Calif. Feb 8-10. (more…)