• Bower Power Hour Season 4 Concludes with 34 Amazing Guests and Adds Social Dirt Segment

    MESA, ARIZONA   APRIL 12th, 2015: Bower Power Hour finished Season 4 strong with 34 guests along with Tech and Tools, Bower Media Adventures, Breaking News, and the new Social Dirt segment. Each episode this season was jam-packed with interesting company information, events, racers, land use information, stories from the off-road community and more. A special Season 4 Recap video and podcast is now available, highlighting a snippet from every segment of each show.  All the links to the recap show, plus each of the guest’s links, is available at www.bowerpowerhour.com/bower-power-hour-season-4-recap   (more…)

  • Get Professional Results with DEI’s New Exhaust Wrap Kit

    All in one kit reduces underhood temperatures; Improves cooler intake charge and exhaust flow for maximum HP

    Avon Lake, Ohio (April 13, 2016)…Don’t let excessive exhaust heat become a power drain. Top engine builders and racers trust DEI thermal wrap to expedite exhaust flow for higher velocity and maximum HP by controlling heat to produce increased exhaust flow and a cooler intake charge.   (more…)

  • LOORRS Heads West to Lake Elsinore, California

    Lucas Oil Off Road Racing heads west to Lake Elsinore, California for Rounds 3 and 4 on April 23-24, after a successful season opener at Wild Horse Pass Motorsports Park in Chandler, Arizona.

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    With the popularity of short course racing growing each season, we are seeing new sponsors and manufacturers getting involved wanting to be included in the wraps on race vehicles. From the thousands of fans on site to the live Internet stream on Lucas Oil TV to the produced tv shows shown a few weeks later, there is a lot of exposure to be had. This influx of sponsors has allowed more racers to get involved and even created multi-vehicle teams.

    Most racers are happy to have moved past the first rounds and ready to move on to the next event, any gremlins or new truck blues will usually present themselves early in the season, so as the season moves forward, so will the confidence in the equipment.

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    PRO 4

    Nobody would have guessed that Kyle Leduc would have started off the season with two DNFs after his dominating 2015 season. Carl Renezeder and Rob MacCachren split the top spot for Rounds 1 and 2 with MacCachren taking the opener on Saturday. Eric Baron was able to grab a third place on Saturday with Greg Adler taking third on Sunday. The top qualifier was Leduc, so for him to redeem himself in Lake Elsinore.

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    PRO 2

    Bryce Menzies picked up where he left off last year with a win in the opening round but missed the podium in Round 2. MacCachren got a pair of second places in Arizona, and although those are great results for the start of the season, the veteran racer will be looking for the top step in the next rounds. Brian Deegan closed out the podium with a pair of thirds on the weekend even leading a bunch of laps, a great result for Deegan. As a side note, Menzies spent two weeks of March and April in Abu Dhabi racing a Rally Raid race for Red Bull Mini, maybe in preparation for a possible future Dakar Rally.

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    PROLITE

    Brandon Arthur landed in the top spot on the podium for both Rounds 1 and 2, showing he has not lost any speed in the off-season and that he’s the one to beat moving forward in 2016. Ryan Beat and Jerret Brooks split second places on the weekend and Brad Deberti showed consistency taking third place in both rounds.

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    PRO BUGGY

    Pro Buggy is going to be the class to watch this year. The class had two different winners, Kevin McCullough and Elliot Watson in the first two rounds with five different drivers on the podium. The only driver to be up on the box both rounds was Sterling Cling with a pair of third place finishes. Garret George and Darren Hardesty each grab second place finishes on the weekend. This class has fresh young drivers hungry for wins this season and to prove themselves worthy of moving up to the truck classes in the coming years.

    Watch the 2016 Lucas Oil Off Road Racing Series live ! Download the app today!

    You can purchase tickets direct from the Lucas Oil Of- Road website using the link below.

    BUY TICKETS HERE 

  • Larson Electronics Releases a New High Intensity 25 Watt LED Spotlight

    Larson Electronics, a leading industrial lighting company, releases an ultra-compact LED spotlight that produces a 2,750 lumen light output with low voltage and amp draw, offers a 50,000 hour service life, and 12 to 32 volt compatibility. (more…)

  • BFGoodrich Tires 2016 Mint 400 Highlights

    The 2016 Polaris RZR Mint 400 presented by BFGoodrich Tires took place March 12th just outside Las Vegas, Nevada. The Race featured one of the most stacked fields in off-road racing history. 350 of the world’s best off-road teams showed up to battle each other and the brutal Mojave desert, for the chance to call themselves a Mint 400 Champion.

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    Rob MacCachren, Bryce Menzies, Justin Lofton, Cameron Steele, Jason Voss, Josh Daniel, Justin Matney, and Apdaly Lopez all came to battle and pit strategy became a chess game of who could stay out front. Teams fought for every second as they sent their driver back out into the off-road war. The course quickly deteriorated into a nightmare of rocks and dust.

    This Mint 400 was one of the biggest unlimited fields in history, with the deepest field of world class drivers. A win here means you have beaten the best.

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    After over 12 hours of intense off-road racing BFGoodrich won the Mint 400 overall with trick truck driver Justin Lofton by a mere 42 seconds. BFGoodrich took 7 of the top ten positions and 16 separate class wins once again proving their dominance in off-road racing.

    CLICK HERE TO SEE THE FULL PHOTO SET AND WATCH THE VIDEO

    About The Mint 400
    Known as “The Great American Off-Road Race™,” The Mint 400 is the oldest, most prestigious, and most challenging off-road race on the planet. This annual four-hundred mile marathon between the top off-road racers in the world includes over three hundred and fifty race teams in twenty-four different classes of off-road vehicles. Established in 1967, The Mint 400 is steeped in American lore. Thousands of racers and celebrities from around the world have attempted to tame the brutal Nevada desert, but less than half of them have ever finished the Mint. An entire week of events lead up to the famed off-road contest in and around Las Vegas, including a vehicle parade down the Las Vegas Strip, a drivers meet and greet, a pit crew challenge contest, the Miss Mint 400 beauty pageant, massive parties, a qualifying race, and a huge ten-block “contingency” gathering on Fremont Street East. Over forty-thousand spectators gather to watch the worlds best off-road race teams do battle at The Mint 400!

    About Mad Media
    Mad Media (www.madmedia.com) is a San Diego based marketing and creative agency, with in-house film and television production. We craft authentic, culturally engaging brand messages, and deliver them across print, web, photography, and film platforms. Mad Media has been leading the online content revolution since 1995 producing major commercial, television, online content and viral film projects such as The Gymkhana Series and XP1K Series.

  • COMMANDO TACTICAL EDITION™ JEEP TO BE AUCTIONED AT BARRETT-JACKSON PALM BEACH WILL BENEFIT PATRIOT FOUNDATION

    Compton, California (April 5, 2016)Friday, April 8, the first ever COMMANDO TACTICAL EDITION™  Jeep Wrangler built by Transamerican Auto Parts (TAP) off-road performance retailer 4 Wheel Parts, will be auctioned at the Barrett-Jackson Palm Beach Collector’s Car Auction. One hundred percent of the proceeds from the sale of this unique, street legal vehicle will benefit the Patriot Foundation, providing support to the families of airborne and special operations soldiers killed or wounded in combat. (more…)