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Tag: 4 Wheel Parts

  • ULTRA4s Return To Glen Helen This Weekend

    ULTRA4s Return To Glen Helen This Weekend

    ULTRA4s Return for 5th Annual 4 Wheel Parts Glen Helen Grand Prix July 10th and 11th

    July 7th, 2015, GLEN HELEN RACEWAY: This weekend more than 100 ULTRA4 cars are returning to Glen Helen Raceway for the 5th Annual 4 Wheel Parts Glen Helen Grand Prix. The weather is expected to be in the mid 80s during the day and these cars won’t return to Southern California again until next year’s King of The Hammers.

    This will be the second race of the 2015 ULTRA4 Trail-gear Western Regional Series. Many of the cars expected to compete also raced in the 2015 Nitto King of The Hammers presented by 4 Wheel Parts. The top 10 non-qualified drivers will earn themselves a spot in the 2016 King of The Hammers.  ULTRA4 drivers are also competing for a $10,000 purse.

    Top drivers are expected to be in attendance including former Kings of The Hammers; Loren Healy, Shannon Campbell and Jason Scherer. Top Nitto Series drivers such as Derek West, Wayland Campbell and the 2014 European ULTRA4 Champion Levi Shirley will also be in attendance.  Drivers are not only racing for podium positions but also points towards the Nitto National Championship.

    The format for the Southern California race combines Glen Helen’s short course track, motocross track and enduro tracks for a grueling grand prix style format.  The race is timed and the driver with the most laps in a given timeframe will be declared the winner. Spectators will have amazing views of the course as they watch drivers compete head to head with as many as 40+ cars on the track at once.

    On Friday, ULTRA4 drivers will qualify in the late afternoon. Qualfiying will determine starting position for the prelims on Saturday morning. The Main races start after noon on Saturday with the 4400 Main event taking place at 4:45! Wrist bands are $20 for the weekend. Dry Camping for spectators is free with the purchase of a wrist band.  Saturday will be an action packed day of racing with UTV, Legends, Stock and Modified  4 wheel drive vehicles also racing. Many of these vehicles also competed at the King of the Hammers in a race known as the Every Man Challenge Race which is a modified version of the main event. These vehicles are no strangers to high speed.

    LINKS
    Highlight video of the 2014 4 Wheel Parts Glen Helen Grand Prix

    2015 4 Wheel Parts Glen Helen Grand Prix Flyer

    Click here for a list of confirmed drivers

    WHERE

    Glen Helen Raceway

    18585 Verdemont Ranch Rd.

    San Bernardino, CA

    WHEN

    July 10th and 11th – Main events on Saturday July 11th 12PM – 6PM

    COST
    $20 a wristband good for the whole weekend. Kids 12 and under are half price.  Dry Camping is free for spectators

    ULTRA4 SPONSORS

    4 Wheel Parts is the title sponsor for the 4 Wheel Parts Glen Helen Grand Prix
    Trail Gear is the ULTRA4 West Coast Series Sponsor

    Nitto Tire is the ULTRA4 National Series Sponsor

    Official Sponsors of ULTRA4 Racing also include:

    212 Gloves

    4 Wheel Parts
    Amsoil
    Axial
    Bestop

    Blue Torch Fabworks

    Corona Motorhomes Rental
    Dynomax Exhaust

    ESAB

    GenRight Off Road

    Griffin Radiator
    Impact by Mastercraft Safety

    King Shocks

    Lifetime LED
    KMC Wheels

    Monster Energy

    Nitto Tire

    PCI Radios

    Polaris RZR

    Procomp
    PSC
    Poison Spyder

    Reno Tahoe USA
    Rubicon Express
    Smittybilt
    Spidertrax
    Trail Gear
    Warn
    Yukon Gear & Axle

    ONE OF THE FASTEST GROWING MOTORSPORT IN THE US – ULTRA4 RACING
    ULTRA4 racing began in 2007 with a dozen friends competing for bragging rights.  Six years later, more than 350 cars compete nationally and internationally in ULTRA4 races.  In 2015, races in the United States will be held in the following states: California, Arkansas, Indiana, Utah, Kentucky and Nevada

    ABOUT ULTRA4 RACING

    ULTRA4 is a vehicle type, class and series.  ULTRA4Racing was born from the popularity of the annual Griffin King of the Hammers Presented by Nitto Tire, considered to be the toughest one-day off-road race. The vehicles are unlimited four-wheel drive, capable of competing in multiple racing disciplines – extreme rock crawling, high-speed desert racing and short course.  In seven years, the sport has grown significantly from the inaugural King of the Hammers to an eight race national series including a National Championship. ULTRA4 Racing is managed by Hammerking Productions located in Temecula, CA.  To learn more, log on to www.ultra4racing.com.

  • 4 WHEEL PARTS CONTINUES NATIONAL EXPANSION AND RETAIL SHOWROOM RENOVATIONS

    4 WHEEL PARTS CONTINUES NATIONAL EXPANSION AND RETAIL SHOWROOM RENOVATIONS

    unnamed (23)Compton, California (June 12, 2015) – Transamerican Auto Parts (TAP) subsidiary, 4 Wheel Parts, the global leader in off-road aftermarket performance product sales and installation, is advancing an aggressive expansion strategy with the grand opening of their newest location thisSaturday, June 13, in Baton Rouge, Louisiana in addition to the simultaneous grand reopenings of their retail showrooms in Denver and Westminster, Colorado that same day. (more…)

  • 4 WHEEL PARTS LAUNCHES FIRST EVER CANADIAN TRUCK & JEEP FEST IN EDMONTON

    4 WHEEL PARTS LAUNCHES FIRST EVER CANADIAN TRUCK & JEEP FEST IN EDMONTON

    Compton, California (April 29, 2015) – For the first time ever, North America’s only touring off-road show and exposition is coming to Canada when 4 Wheel Parts brings Truck & Jeep Fest to Edmonton’s EXPO Centre on May 2-3. While reinforcing its position as the global leader in truck, Jeep and 4×4 performance product sales and installation, 4 Wheel Parts’ unique Truck & Jeep Fest event complements the corporation’s seven Canadian retail locations which now include the recently opened store in Langley, BC, bringing the total number of stores across North America to 69.

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    Edmonton Truck & Jeep Fest’s distinctive interactive experience allows visitors the opportunity to engage with leading industry experts and vendor representatives who are on-site providing product demonstrations and the latest in truck, Jeep and 4×4 technology. The free event spreads across 100,000 sq.ft. of the EXPO Centre, is open to the public and features the off-road industry’s most innovative custom trucks and Jeeps alongside displays from North America’s leading off-road performance aftermarket manufacturers. Visitors will be treated to hourly promotional pricing and giveaways while poring over $500,000 in inventory at factory-direct prices.

    4 Wheel Parts Director of Canadian Operations, Terry Harvey, expressed his enthusiasm for 4 Wheel Parts’ most recent expansion into Canada as well as for what is to become an annual event in Edmonton. “We’re pleased to be providing a more extensive product offering, expert advice and a complete retail experience to off-road enthusiasts here in Canada,” he said. “Now, after visiting SEMA (Specialty Equipment Market Association Show) each of the last 25 years in Las Vegas, Nevada, it’s exciting to provide an opportunity for our customers to have access to many of the same manufacturers and cutting edge products that comprise the 4 Wheel Parts merchandise lineup in this extraordinary setting here in Edmonton.”

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    This event is the fourth stop on the Truck & Jeep Fest tour which also visits San Mateo, California; Honolulu, Hawaii; Puyallup, Washington; Dallas, Texas; Ontario, California; Denver, Colorado; Orlando, Florida and Columbiana, Ohio throughout the yearlong schedule.

    4 Wheel Parts Truck & Jeep Fest hours on Saturday, May 2 are from 10 a.m. to 4 p.m. and on Sunday Truck & Jeep Fest is open to the public from 11 a.m. to 4 p.m. Expert ASE-certified technicians will also be on-site to provide professional advice as well as install and service event purchases at a discounted rate.

    “Attendees are going to be impressed with the wide range of available products and exceptional pricing offered during this event,” concluded Harvey.

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    About 4 Wheel Parts:

    4 Wheel Parts is the global leader in off-road truck, Jeep and aftermarket performance products. With 69 locations across the U.S. and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. Maintaining the nation’s largest inventory of off-road tires, wheels, lift kits, and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road™.
    Visit them at 4wheelparts.com or call toll-free 877-474-4821.

  • 4 Wheel Parts Renews Lucas Oil Off Road Racing Series Partnership

    4 Wheel Parts Renews Lucas Oil Off Road Racing Series Partnership

    Compton, California (March 17, 2015) – Today, 4 Wheel Parts, the global leader in off-road aftermarket performance product sales and installation, announced its return as the “Official Off Road Parts Retailer” of the Lucas Oil Off Road Racing Series. The popular off-road racing organization kicks off the 2015 season March 20-21 at Lake Elsinore Motorsports Park in Lake Elsinore, California.

    The agreement extends the long time partnership for another year as the series continues to expand into new markets and experience increases in attendance and broadcast viewership. With 4 Wheel Parts President and CEO, Greg Adler competing behind the wheel of a 900-HP truck in the series’ marquis Pro 4 division, the company’s immersion in the sport as both competitor and sponsor truly exemplifies the 4 Wheel Parts mantra, “We Sell It. We Own It. We Live It.”

    “Participation and support of off-road motorsports is a cornerstone of our marketing efforts,” said Adler in the midst of preparations for the season opener. “Lucas Oil Off Road Racing, with capacity crowds combined with an impressive television broadcast package, provides us an excellent platform to reach the truck and off-road enthusiast with our message that Life is Better Off Road.”

    As part of the agreement, 4 Wheel Parts will be recognized with their official designation as a series sponsor in addition to receiving title sponsorship of Round 15 when the series returns to Lake Elsinore Motorsports Park in October. This season, 4 Wheel Parts will also be distributing complimentary tickets to youth under 12 years of age in each region where the series visits throughout the year in a joint promotion with series owner Lucas Oil Products. These free youth tickets will also be made available at participating 4 Wheel Parts stores.

    “Lucas Oil Products and 4 Wheel Parts share the same passion for motorsports and of course short course off-road racing,” said Series Director, Ritchie Lewis. “This passion has fueled a tremendous partnership that we are looking forward to sharing once again this season.”

    The Lucas Oil Off Road Racing Series kicks off Friday March 20 under the lights of Lake Elsinore and continues for 18 rounds of racing visiting California, Arizona, Nevada, and for the first time, Ensenada, Mexico. The complete schedule is available at: LucasOilOffRoad.Com

    ABOUT THE LUCAS OIL OFF ROAD RACING SERIES:

    The Lucas Oil Off Road Racing Series is the evolution of the long-standing support of short course racing by Forrest Lucas and Lucas Oil Products. Steeped in the Midwest tradition of short course off-road racing infused with a West Coast influence, Lucas Oil Off Road Racing brings intense four wheel door to door action to challenging, fan-friendly tracks. Lucas Oil Off Road Racing Series: This is Short Course. For more information please visit www.LucasOilOffRoad.com.

    About 4 Wheel Parts 

    4 Wheel Parts is the global leader in off-road, Jeep and aftermarket performance products. With 67 locations across the US and Canada and growing, 4 Wheel Parts Service Centers install all the products they sell. With the Nation’s largest inventory of off road tires, wheels, lift kits and accessories, 4 Wheel Parts serves customers across the country and around the globe. Life is Better Off-Road.

    Visit us at 4wheelparts.com or call toll-free 877-474-4821.

    For more information visit: lucasoil.com & mavtv.com
    Follow us on social media: Lucas Oil Like us on Facebook Follow us on Twitter & MAVTV Like us on Facebook Follow us on Twitter
  • The 4 Wheel Parts Mint 400 Vehicle Parade Set to Rumble Down the Las Vegas Strip March 11th at 1:00pm

    The 4 Wheel Parts Mint 400 Vehicle Parade Set to Rumble Down the Las Vegas Strip March 11th at 1:00pm

    March 8th, 2015 – San Diego, CA – For the third consecutive year, the world’s toughest off-road race vehicles will parade down world famous Las Vegas Strip during the 4 Wheel Parts Mint 400 Vehicle Parade. This year, the parade will span fourteen miles, beginning at South Point Hotel & Casino and stretch all the way to Fremont Street, officially kicking off the 2015 Polaris RZR Mint 400 presented by General Tire.  The massive group of off-road racecars will be led by Off-Road Legend and  Mint 400 Champion, “Lightning” Larry Ragland.

    Over ten million dollars worth of custom fabricated off-road racecars will be on display, and thunder down the Strip, in tribute to the famed Mint 400 vehicle processions that took place on Fremont Street decades ago. The vehicles are part of a massive field of 330 entries that will compete Saturday, March 14th just outside of Las Vegas at The Great American Off-Road Race.

    “Off-road racing is the most exciting and thrilling motorsport on the planet,” said Joshua Martelli, COO and co-owner of The Mint 400. “In 2013, we made history by showcasing these amazing vehicles on the Strip for the people of Las Vegas, and we continue to make improvements each year.  We are very grateful to the City of Las Vegas and everyone at 4 Wheel Parts for helping us make this happen!”

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    The 4 Wheel Parts Mint 400 Vehicle Parade will end with an off-road style kick-off party featuring, food, beer, music and the KMC Wheels Pit Crew Challenge Qualifying presented by Mystik Lubricants. Any team wishing to compete in the Mint 400 Pit Crew Challenge can qualify to compete in the finals, which will take place Thursday evening at 6:30pm. For more information on pit crew challenge qualifying, click here.

    Back by popular demand, beginning Wednesday, March 11th, the Mint 400 Course Map Poster will be available exclusively at 4 Wheel Parts, The Official Mint 400 Headquarters, on 4740 S Decatur Blvd, Las Vegas, NV 89103 .. For FREE! 4 Wheel Parts will have tons of Mint 400 items flowing out of their store, including free souvenir race maps, free Mint 400 Programs and FREE Mint 400 t-shirts with any purchase.

    About 4 Wheel Parts
    4 Wheel Parts is the nation’s largest distributor of off-road parts and accessories. They have a nationwide chain of 56 retail stores and service centers in 17 states including Las Vegas, that offer personalized advice and service. Their on-hand inventory consists of roughly $50 million of off-road parts from more than 250 manufacturers. Visit 4WheelParts.com, call their customer service center, (877)-4 74-4821 or visit one of their 56 retails stores near you.

    About The Polaris RZR Mint 400, presented by General Tire
    Known as “The Greatest Off-Road Race in America,” The Mint 400 is an epic four hundred mile battle between the top off-road racers in the world in over twenty different classes of off-road vehicles. The race was started in 1967, and is steeped in American lore, as thousands of racers, as well as celebrities from around the world, have attempted to tame the brutal Nevada desert. An entire week of events lead up the famed off-road race in and around Las Vegas, including a vehicle parade, drivers meet and greet, pit crew contest, crowning of Miss Mint, multiple parties, qualifying, and contingency / vehicle tech inspection.

    About Mad Media
    Mad Media (www.madmedia.com) is a San Diego based marketing and creative agency, with in-house film and television production. We craft authentic, culturally engaging brand messages, and deliver them across print, web, photography, and film platforms. Mad Media has been leading the online content revolution since 1995 producing major commercial, television, online content and viral film projects such as The Gymkhana Series and XP1K Series.

  • Running on Luck at King of the Hammers

    Running on Luck at King of the Hammers

    adler-koh-2014-4wheelparts-ultra4Off-road racing requires a remarkable car and crew, nerves of steel and calculated risks.  Whether you’re racing short course, in the desert or on rocks, skill and preparation are prized as the best weapons to compete head-to-head against other drivers.

    But The King of the Hammers is a different beast. (more…)