MESA, AZ February 15, 2017: Everyday from 9-11am the Ladies of Hammertown gathered at the 4 Wheel Parts booth for a Ladies Offroad Social with coffee, cocoa, tea, water and snacks for a casual environment to talk and get to know each other. In addition to the daily socials, there were two hands-on experiences that ladies could participate in. On Tuesday afternoon over 60 Ladies gathered to try their hand at welding at the Ladies Offroad Welding Experiencehosted by ESAB Welding & Cutting, and on Wednesday Ladies gathered at the BFGoodrich Tires Garage for the Ladies Offroad Tire & Winch Experience to learn how to change a tire from Brad Lovell and work a winch line with WARN. At each event the ladies were entered into immediate drawings including I’m Not Just a Girl shirts, ESAB Welding Helmets, BFGoodrich Tires Gloves and more. They were also entered into the week-long drawing for the Black Forest Gear $649 Fridge/Freezer and Kicker $199 Amphitheater. (more…)
Tag: BFGoodrich
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BFGoodrich ® Tires Featured on new Ford F-150 Raptor
GREENVILLE, S.C., Dec. 12, 2016 – The light-truck industry was redefined in 1976 when BFGoodrich ® Tires released its first Radial All-Terrain T/A ® tire. Forty years later, the latest all-terrain tire ─ the BFGoodrich All-Terrain T/A ® KO2 ─ will continue to set the off-road standard on the reengineered 2017 Ford F-150 Raptor, the most capable factory-available off-road pickup truck. (more…)
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BFGoodrich® Tires captures 28th Overall SCORE Baja 1000 title
Rob MacCachren secures third consecutive overall win
BFGoodrich Performance Team member Rob MacCachren fought the grueling conditions of the 854-mile course to make history in claiming his third consecutive SCORE Baja 1000 overall win. MacCachren joined forces with Jason Voss, who also partnered with MacCachren for the 2014 SCORE Baja 100 win, to bolster a team that took the win by nearly 27 minutes. The win culminates a year of recognition of 40 years of SCORE Baja racing for BFGoodrich Tires and marks the company’s 28th overall Baja 1000 win and 87th win on the Baja peninsula.BFGoodrich placed seven of the top 10 overall finishers at this iconic off-road race and secured 14 class titles. As the final race of the SCORE season, the Baja 1000 determined many classes’ season championships, including the overall Desert World Championship crown. Additionally, nine different iterations of BFGoodrich Tires claimed class wins at the race. (more…)
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BFGoodrich(R) Tires Commemorates 40 Years of SCORE International Baja Racing
Company recognizes four decades of the Radial All-Terrain Tire, the tire that began a legacy of desert racing
Greenville, S.C., Nov. 14, 2016 –BFGoodrich® Tires, the official tire of SCORE International, is proud to mark 40 years of competing in Baja desert racing this year. What began as an entry for testing purpose in 1976, on an Oldsmobile Starfire with Fritz Kroyer has exploded into one of the great success stories in off-road racing. (more…)
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BFGoodrich Expands Partnership With Crandon International
BFGoodrich Named “Official Tire” of Crandon International Raceway While Celebrating History with “BFGoodrich Barn”
Historic Crandon Barn Being Remodeled For Labor Day Weekend Debut
Celebrating the 40th anniversary of both its legendary All-Terrain T/A tire and the company’s first official entry into off-road racing at the 1976 Baja 500, BFGoodrich has been named “Official Tire” of Crandon International Raceway. Today’s partnership announcement not only expands BFGoodrich’s long relationship with the “Big House,” but is an integral component to this summer’s remodeling of its historic barn and the main entrance to the track’s highly popular “BFGoodrich PRO Pit” area of Crandon’s massive 400-acre facility. (more…)
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BFGoodrich Tires 2016 Mint 400 Highlights
The 2016 Polaris RZR Mint 400 presented by BFGoodrich Tires took place March 12th just outside Las Vegas, Nevada. The Race featured one of the most stacked fields in off-road racing history. 350 of the world’s best off-road teams showed up to battle each other and the brutal Mojave desert, for the chance to call themselves a Mint 400 Champion.

Rob MacCachren, Bryce Menzies, Justin Lofton, Cameron Steele, Jason Voss, Josh Daniel, Justin Matney, and Apdaly Lopez all came to battle and pit strategy became a chess game of who could stay out front. Teams fought for every second as they sent their driver back out into the off-road war. The course quickly deteriorated into a nightmare of rocks and dust.
This Mint 400 was one of the biggest unlimited fields in history, with the deepest field of world class drivers. A win here means you have beaten the best.

After over 12 hours of intense off-road racing BFGoodrich won the Mint 400 overall with trick truck driver Justin Lofton by a mere 42 seconds. BFGoodrich took 7 of the top ten positions and 16 separate class wins once again proving their dominance in off-road racing. CLICK HERE TO SEE THE FULL PHOTO SET AND WATCH THE VIDEO
About The Mint 400
Known as “The Great American Off-Road Race™,” The Mint 400 is the oldest, most prestigious, and most challenging off-road race on the planet. This annual four-hundred mile marathon between the top off-road racers in the world includes over three hundred and fifty race teams in twenty-four different classes of off-road vehicles. Established in 1967, The Mint 400 is steeped in American lore. Thousands of racers and celebrities from around the world have attempted to tame the brutal Nevada desert, but less than half of them have ever finished the Mint. An entire week of events lead up to the famed off-road contest in and around Las Vegas, including a vehicle parade down the Las Vegas Strip, a drivers meet and greet, a pit crew challenge contest, the Miss Mint 400 beauty pageant, massive parties, a qualifying race, and a huge ten-block “contingency” gathering on Fremont Street East. Over forty-thousand spectators gather to watch the worlds best off-road race teams do battle at The Mint 400!About Mad Media
Mad Media (www.madmedia.com) is a San Diego based marketing and creative agency, with in-house film and television production. We craft authentic, culturally engaging brand messages, and deliver them across print, web, photography, and film platforms. Mad Media has been leading the online content revolution since 1995 producing major commercial, television, online content and viral film projects such as The Gymkhana Series and XP1K Series.
