Events/CompetitionsPress Release

Yokohama Tire-Sponsored Chad George Wins Lucas Oil Off Road Racing Series Title

He takes Super Lite championship on Geolandar A/T-S® tires FULLERTON, CA. – (Dec.12, 2011) – Yokohama Tire Corporation-sponsored off-road racer Chad George wrapped up a stellar season by clinching the Lucas Oil Off Road Racing Series Super Lite title at Firebird International Raceway in Chandler, Arizona on December 10. George piloted the Funco Motorsports #42 …
Events/CompetitionsPress Release

Yokohama Tire-Sponsored Off-Road Racer Heidi Steele Wins Class 6 SCORE Championship

It’s the 4th title for Steele on Geolandar M/T+® tires FULLERTON, CA. – (Nov. 21, 2011) – Quite a week for Yokohama Tire Corporation-sponsored off-road racer Heidi Steele at the 44th annual Tecate SCORE Baja 1000 in Ensenada, Mexico.  She won her fourth SCORE (Southern California Off Road Enthusiasts) class title at the November 17-20 …
Events/CompetitionsPress Release

Yokohama Tire-Sponsored Off-Road Drivers Set Their Sights on SCORE Baja 1000 Race

Heidi Steele is looking to clinch another Class 6 championship; husband Cameron shooting for a Trophy Truck win. Both racing on Geolandar® tires FULLERTON, CA. – (Nov. 14, 2011) – There’s plenty at stake for Yokohama Tire Corporation-sponsored off-road racing husband and wife team Cameron and Heidi Steele as they head to Ensenada, Mexico for …
Events/CompetitionsPress Release

Yokohama Tire-Sponsored Off-Road Drivers “Steele” Show in SCORE San Felipe Race

FULLERTON, CA. – (Sept. 11, 2011) – It was an exceptional day for the Steele family and Yokohama Tire Corporation at the Tecate SCORE San Felipe Challenge of Champions, September 10, in San Felipe, Baja, California, Mexico. Husband and wife team Cameron and Heidi Steele put on a show with Yokohama’s Geolandar® tires. Heidi – …
Events/CompetitionsPress Release

Yokohama Tire Corporation-Sponsored Heidi Steele Seeks Second SCORE San Felipe Win

Former two-time champion and current Class 6 leader racing on off-the-shelf Geolandar M/T+® tires FULLERTON, CA. – (Sept. 7, 2011) – Competing in Mexico has been extremely good for Yokohama Tire Corporation-sponsored off-road racer Heidi Steele. This year alone, she’s won the San Felipe 250 in March and was third in the Baja 500. Steele …
Events/CompetitionsPress Release

Yokohama Tire Corporation-Sponsored Off-Roader Cameron Steele Wins Lucas Oil Race

Chad George also takes first for tire maker at Glen Helen FULLERTON, CA (Aug. 9, 2011) – Yokohama Tire Corporation collected two first-place victories in the Lucas Oil Off-Road Racing Series (LOORRS) event, August 7 at Glen Helen Raceway near San Bernardino, California. Longtime Yokohama-sponsored racer Cameron Steele captured his first Lucas Oil race of …
Events/CompetitionsPress Release

Yokohama Tire Corporation Rolls Out New TV Ad

30-Second Spot Features Off-Road Stars Cameron and Heidi Steele in a High-Speed Update of Classic Kids’ Game, “Duck, Duck, Goose” FULLERTON, CA (April 14, 2011) – Yokohama Tire Corporation (YTC) recently rolled out a high-powered, high-speed television commercial based on the classic kids’ game, “Duck, Duck, Goose” (DDG). The 30-second spot, shot in February at …
Events/CompetitionsPress Release

Yokohama Tire Corporation-Sponsored Drivers Kick-Off Lucas Oil Off-Road Racing Season with Three Podium Finishes

FULLERTON, CA (March 23, 2011) – Yokohama Tire Corporation-sponsored drivers combined for three podium finishes at the Lucas Oil Off-Road Racing Series opener at Firebird Raceway in Phoenix, Arizona, March 19-20. In the Pro Lite Unlimited class, Yokohama driver Jimmy Stephensen took his #33 Discount Tire/Ironclad Nissan, outfitted with  Yokohama Geolandar A/T-S® tires, to the …
Events/CompetitionsPress Release

Yokohama Tire Corporation’s 2011 Motorsports Program Gears Up

Tire maker continues with teams in off-road and ALMS, plus “eco-racing’ in the GT3 Challenge and GTC series FULLERTON, CA (March 15, 2011) – From rugged desert terrains to legendary tracks such as Sebring International Raceway, Yokohama Tire Corporation’s motorsports program will be in full swing in 2011. Once again, Yokohama will be involved in …
Events/CompetitionsPress Release

Yokohama Tire Corporation-Sponsored Heidi Steele Wins SCORE San Felipe 250

Former two-time champion Steele and co-driver Rene Brugger come from behind to take Class 6 title on off-the-shelf Geolandar M/T+® tires FULLERTON, CA. – (March 14, 2011) – Yokohama Tire Corporation-sponsored Heidi Steele captured her first race of the season, winning the Class 6 title at the 25th MasterCraft Safety Tecate SCORE San Felipe 250 …