FULLERTON, CA. – (Nov. 14, 2011) – There’s plenty at stake for Yokohama Tire Corporation-sponsored off-road racing husband and wife team Cameron and Heidi Steele as they head to Ensenada, Mexico for the 44th annual Tecate SCORE Baja 1000, November 17-20. (more…)
FULLERTON, CA. – (Sept. 11, 2011) – It was an exceptional day for the Steele family and Yokohama Tire Corporation at the Tecate SCORE San Felipe Challenge of Champions, September 10, in San Felipe, Baja, California, Mexico. Husband and wife team Cameron and Heidi Steele put on a show with Yokohama’s Geolandar® tires. Heidi – battling severe stomach flu – won the Class 6 division (with a lot of help from co-driver and Desert Assassins teammate Rene Brugger and his son Richie), while Cameron finished fifth in the ultra-competitive Trophy Truck division, and seventh overall among all 77 racers. (more…)
FULLERTON, CA. – (Sept. 7, 2011) – Competing in Mexico has been extremely good for Yokohama Tire Corporation-sponsored off-road racer Heidi Steele. This year alone, she’s won the San Felipe 250 in March and was third in the Baja 500. Steele can add to her Mexico mastery and pad her lead in SCORE’s Class 6 with a win in the Tecate SCORE San Felipe Challenge of Champions, September 9-11, in San Felipe, Baja, California, Mexico. (more…)
30-Second Spot Features Off-Road Stars Cameron and Heidi Steele in a High-Speed Update of Classic Kids’ Game, “Duck, Duck, Goose”FULLERTON, CA (April 14, 2011) – Yokohama Tire Corporation (YTC) recently rolled out a high-powered, high-speed television commercial based on the classic kids’ game, “Duck, Duck, Goose” (DDG).
The 30-second spot, shot in February at the San Bernardino International Airport, broke nationally on ABC during the 12 Hours of Sebring endurance race. It features off-road champions Cameron and Heidi Steele – both Yokohama-sponsored drivers – whipping around a circle of high-performance vehicles all equipped with Yokohama tires. Cameron (a Baja 1000 champion) in his 800-horsepower off-road truck and Heidi (a Baja 500 and 1000 champion) in a bright yellow Lamborghini Gallardo Superleggera chasing after him. (more…)
Former two-time champion Steele and co-driver Rene Brugger come from behind to take Class 6 title on off-the-shelf Geolandar M/T+® tires
FULLERTON, CA. – (March 14, 2011) – Yokohama Tire Corporation-sponsored Heidi Steele captured her first race of the season, winning the Class 6 title at the 25th MasterCraft Safety Tecate SCORE San Felipe 250 in Baja, California on March 12.
Driving her customary Ford Ranger, Steele, the former Class 6 (unlimited, production mini trucks) and Class 7 (open, production mini trucks) champion, and her co-driver and Desert Assassins teammate Rene Brugger, finished the demanding course on off-the-shelf Yokohama Geolandar M/T+® tires in 5:50:40. (more…)