Category: Press Release

  • TRAIL-GEAR EXPANDS TRAIL CREEPER™ AND ROCK ASSAULT™ LINES WITH NEW PRODUCTS FOR 1995-2004 TOYOTA TACOMAS

    Trail-Gear

    Fresno, CA-Trail-Gear, Inc. has recently developed and released multiple new products designed for Toyota Tacomas made during the years of 1995-2004. “We see the future of Toyota off- road trending toward Tacomas and we want to offer our customers a complete product line,” said Aaron Young, Trail-Gear Engineer. These new products expand Trail-Gear’s existing Trail Creeper™ and Rock Assault™ lines. (more…)

  • Hummer H3 2.5" Leveling Suspension kit – Rough Country Suspension Systems

    rough countryMARCH 22, 2012  – DYERSBURG, TENNESSEE—  Rough Country is proud to announce our first kit for Hummer H3’s! Introducing the incredibly simple, yet enormously effective 2.5″ Leveling Suspension Kit for Hummer H3. This easy to install kit makes a huge difference for a small price. Utilizing a torsion bar key spacer and lifted rear shackle, this H3 suspension kit affords plenty of room to run up to 33″ tires. Best of all, this kit is designed to level the front of the vehicle with the rear – which, once installed, gives a tremendous and noticeable upgrade to the look and feel of your vehicle by providing the type of aggressive stance that fits in so well with the H3’s bold design. This kit installs quickly and easily, featuring a 100% bolt-on process that can take 3 hours or less to complete! To make the deal even sweeter, we’re offering this kit at an unbeatable price, retailing for just $69.95. (more…)

  • New King of the Hammers Movie Titled "Rise of the East"

    Title and Trailer for 2012 Griffin King of The Hammers Movie Released

    King of the Hammers 2012 - TWIN PEAKS, CA – March 21, 2012 – Hammerking Productions released the trailer for the 2012 Griffin King of the Hammers movie titled, “Rise of the East” today. The title for this year’s film is a reference to the 2012 King, Erik Miller. Miller is the first winner of the race to reside east of the Mississippi in Cumberland, MD.

    The movie will document the week-long off-road racing event held every February in Johnson Valley, CA. 2012 marked the 6th year for the King of the Hammers race which featured more than 200 teams and 30,000 spectators competing in over 5 days of racing. The movie’s release date is expected this summer following a red carpet premiere. (more…)

  • PRP's New 2" Harnesses with Automotive Style Latch

    • PRP2″ Shoulder and Lap Belts, with think pads for comfort
    • Adjustable and removable sternum strap
    • The same quick easy adjusters as our latch and link seat belts
    • The Automotive latch is much easier and simpler to use
    • An affordable and safe harness
  • PRI ANNOUNCES TRANSITION AND SALE TO SEMA

    • John Kilroy, with 21 years experience at PRI as editor, associate publisher and vice president, continues to lead PRI.  
    • SEMA plans to maintain hardcore racing identity and heritage of PRI Trade Show and PRI Magazine.
    • PRI founder Steve Lewis to focus on son’s racing career.

    Performance Racing Industry Trade ShowPerformance Racing Industry (PRI), producers of the motorsports business magazine and trade show, finalized plans to be purchased by the Specialty Equipment Market Association (SEMA). The transaction is set to close in late March 2012.

    With 20-plus years of publishing and management experience at PRI, John Kilroy will serve as Vice President/General Manager of PRI and assume day-to-day operations for the group. All the operations, employees and offices will remain intact at PRI’s current location in Laguna Beach, California. (more…)

  • King of the Hammers 2012: Event Recap

    Promises Delivered

    2012 marked a year of significant improvements & growth

    • King of the Hammers is now known and respected as the single toughest one  day off-road race in the world and has become the “no miss” event. A full  vendor show complements five stand alone racing events culminating in  Friday’s Griffin King of the Hammers.
    • Hammertown not only became a city in desert, but a full service event venue.
    • Spectators watched the action live from Hammertown via the largest mobile  HD LED jumbotron available and a strategically prepared short course and  hot pit area.
    • Cutting edge live show integrating wireless cameras to a microwave and  satellite feed was tested and successful, paving the way for expanded  future coverage. Online spectators turned out en masse to watch the action. Viewership  quadrupled from 2011.
    • Race day was a success for vendors. Hammertown was no longer a ghost  town on race day, but a major revenue and exposure opportunity for our  partners.
    • Strategic media plan focused on branding KOH and maximizing media beyond  a handful of endemic media outlets.
    • King of the Hammers continues to be a mark of credibility and durability in  automotive and racing. (more…)