Press Release

OMIX-ADA/RUGGED RIDGE TO DEBUT SERGEANT ROCK JEEP AT OFF ROAD SUCCESS CENTER DURING 2013 SEMA SHOW

Patriotic 2014 Jeep Wrangler from Revered Off-Road Builder Dave Doetsch To Feature Latest Parts From Rugged Ridge and Alloy USA Suwanee, Ga. (October 8, 2013) – Omix-ADA®, the world’s largest independent manufacturer of Jeep® parts and accessories, announced today that famed Jeep builder Dave Doetsch will publicly unveil his latest project, Sergeant Rock, at …
New Products

RUGGED RIDGE INTRODUCES ALL-NEW PERFORMANCE VENTED HOOD FOR ’07-’14 JEEP® JK WRANGLERS

Advanced Design Provides 50-Percent More Ventilation and Prevents Overheating Suwanee, Ga. (October 1, 2013) – Rugged Ridge® today announced the availability of its all-new Performance Vented Hood for the 2007-2014 Jeep® Wrangler (JK). Inspired by Chrysler’s aggressive SRT® designs, Rugged Ridge’s Performance Vented Hood is engineered to provide 50-percent more ventilating surface area over …
New Products

Pulstar® gg1 Pulse Plug Demonstrates Horsepower Increase in Jeep 3.6L Engine Applications

Is the featured plug used by Pink Jeeps of Sedona, Ariz. Albuquerque, N.M. – The Pulstar® gg1 Pulse Plug for Jeep vehicles that utilize the Chrysler Pentstar 3.6L engine have shown an increase of six horsepower (HP) over stock plugs in dyno testing conducted by Enerpulse Inc. In addition, the testing demonstrated a fuel economy …
Bumpers/Skids

Rugged Ridge Announces New Sherpa Roof Rack System for ’07-’14 JK Wrangler

Versatile Roof Rack System Adds Utility to 2- and 4-Door Models Suwanee, Ga. (September 3, 2013) – Rugged Ridge® today announced the availability of its new Sherpa Roof Rack System for 2- and 4-door models of 2007-2014 Jeep JK Wrangler. Taking its namesake from the people of the Himalayas, the Rugged Ridge Sherpa Roof Rack is designed …
Bumpers/SkidsNew Products

RUGGED RIDGE INTRODUCES LINE OF SKID PLATES FOR ’07-’13 JEEP® JK WRANGLER

Heavy-Duty Steel Design Offers Extra Protection for JKs Suwanee, Ga. (August 21, 2013) – Rugged Ridge®, a leading manufacturer of high-quality Jeep accessories, today announced the availability of its complete line of undercarriage Skid Plates for 2007-2013 Jeep JK Wrangler. Engineered to protect the most vulnerable areas of a Jeep’s underside, the Rugged Ridge …
JeepNew Products

Expansion of Popular Rancho® RockGEAR™ Off-Road Accessories Line Continues

Brake Line Kits, Diff Glide Plate, Diff Covers and Versatile Rear Bumper Now Available for a Wide Variety of Jeep Wranglers, Cherokee Long Beach, Calif., July 31, 2013 – The Rancho® RockGEAR™ line continues to expand, bringing U.S.-made heavy-duty off-road accessories to popular off-road Jeep vehicles. The new RockGEAR products include extended-length front/rear brake line kits, differential glide plate, differential …
JeepNew Products

Superchips Flashpaq now Available for 2011 3.8l Jeep JK

With the addition of 2011 3.8 JK tuning, the Superchips 3870 Jeep Flashpaq is the most powerful and reliable 2011 Wrangler performance tuner available in the market today. Forget the other over-priced and underperforming products that masquerade as 2011 Jeep tuners and take advantage of true increased performance, mileage, and an abundance of user-adjustable …
JeepNew Products

RUGGED RIDGE ANNOUNCES NEW ECLIPSE SUN SHADE FOR ’07-’13 JEEP JK WRANGLERS

New Product Shields Driver and Passenger from the Sun Requiring No Modifications to the Jeep Suwanee, Ga. (July 16, 2013) – Rugged Ridge today announced the availability of its new Eclipse Sun Shade, built for 2-door and 4-door Jeep® Wrangler JK’s from 2007 – 2013. Designed to provide an open air-experience while shielding …
JeepNew Products

NEW RANCHO® ROCKGEAR™ ADDED TO INCREASE OFF-ROAD VERSATILITY OF POPULAR 2007-13 JEEP JK’S

Long Beach, Ca., April 1, 2013 –  Adding protection plus enhancing appearance, the latest Rancho® RockGEAR™ accessories increase the versatility and capability of the popular 2007-13 Jeep Wrangler JK. Adding to the Rancho brand’s comprehensive coverage for Jeep vehicles, the new RockGEAR components are built with Rancho’s “no compromises” approach and are available now at performance retailers throughout North America. …
JeepNew Products

RANCHO LONG-ARM SUSPENSION NOW AVAILABLE FOR 2007-2013 JEEP WRANGLER JK’S

Long Beach, Ca., April 1, 2013 – Tenneco’s Rancho® brand of performance suspension systems and shocks has announced the release of an all-new long-arm suspension system (Part no. RS66105B with black arms/springs; RS66105 with red arms/springs) for 2007-2013 Jeep Wrangler JK vehicles. One of the world’s most recognized brands of off-road suspension components and accessories, Rancho is manufactured and …
JeepNew Products

RCV Performance Products Introduces Jeep JK 300M Steel Rear Axles for High Strength, Stiffness, and Shock Resistance

The RCV Performance Products Ultimate Dana 44 Rear Axle Set for Jeep JK is manufactured with 300M alloy steel for ultra-high strength, stiffness, and high shock resistance. The axle shafts are specially designed for rock crawling and other high stress off road applications. RCV uses 300M steel for several reasons; …
JeepNew Products

RUGGED RIDGE DEVELOPS ALL TERRAIN MODULAR STEEL BUMPER SYSTEM FOR ’07-’13 JEEP JK WRANGLER

New, More Affordable Bumper System Offered In Response To Customer Feedback Suwanee, Ga. (March 5, 2013) – Following the successful introduction of its XHD Modular Aluminum Bumper System, Rugged Ridge today announced it has developed an All Terrain Modular Bumper System made from steel for 2007-2013 Jeep JK Wrangler. Modeled after its XHD Modular …
JeepNew Products

FOX to release two exciting new products for Jeep JK

FOX releases two new products that will increase performance and control Jeep Wrangler JK. El Cajon, Calif. – Two exciting new products for Jeep JKs from FOX are ready for release. The first is a revolutionary steering stabilizer that incorporates both innovative design and function. The FOX Performance Series Adjustable Through Shaft (ATS) steering stabilizer …
JeepNew Products

NEW RUGGED RIDGE XHD HIGH CLEARANCE BUMPER ENDS FOR JEEP® ‘07-‘13 JK WRANGLER NOW AVAILABLE

New Ends Increase Options On Rugged Ridge’s Popular XHD BumperSystem Suwanee, Ga. (October 30, 2012) – Rugged Ridge, makers of the original modular bumper, today announced theintroduction of all-new high clearance bumper ends for its XHD Bumper System. With the success of the modular systemsince it was first introduced in 2008, Rugged Ridge understood that giving customers additional options would be a good decision. Rugged Ridge’s new addition to the XHD Steel Modular Bumper Systemoffers additional clearance for trail obstacles and oversize tires, while alsooffering a unique appearance. In fact, the new bumper ends match upperfectly with OE fender flares and offer a European-influenced style byclosing the normal gap between the bumper and the flares.
JeepNew Products

Rugged Ridge Expands Line of XHD Snorkel Systems For ’12-’13 JK Jeep

Innovative Modular Design Now Available for 3.6L V6 Equipped 2012-2013 Jeep Wrangler JK Suwanee, Ga. (October 30, 2012) – Following the overwhelming feedback from Jeep® owners online and the success of theRugged Ridge® Modular XHD Snorkel System for 2007-2011 Jeep Wrangler JK 3.8L V6,  Omix-ADA®,  today announced the availability of its new, patent pending Rugged Ridge Modular XHD Snorkel System for two and four-door Jeep Wrangler JK models from 2012-2013 equipped with the 3.6L V6 Pentastar engine. The new Modular XHD Snorkel System is available in easily interchangeable high and lowmounts, and relocates the vulnerable stock air intake through an internal duct system justbelow the windshield. This new design provides optimum performance and protection aswell as a great look over existing, more conspicuous options. Installation requires onlyminor modifications to the internal fender flange and avoids the major cutting that other kitsmay require.
JeepNew Products

RUGGED RIDGE IMPROVES ‘07-’13 JEEP® JK WRANGLER STYLING AND DURABILITY WITH NEW ALUMINUM HOOD LATCHES

Bolt-On Replacements Are Designed To Outperform Original HoodLatches Suwanee, Ga. (October 30, 2012) –  Rugged Ridge, a leading manufacturer of high-quality Jeep accessories, todayannounced the release of its all-new billet aluminum Hood Latch Kits for 2007-2013 Jeep® JK Wrangler. An age-old problem for Jeep owners, factory hood latches degradeover time and fail causing hoods to rattle or even become unsecuredwhile driving. After extensive research and countless hours of testingand evaluation, Rugged Ridge has developed its all-new aluminumHood Latch Kit to outperform where the original latches fall short.Constructed from high strength aluminum, each Kit features anadjustable tension rod to guarantee a long-lasting, precise fit on any2007-2013 JK Wrangler.
JeepManufacturersNew ProductsPress Release

DAVE DOETSCH TO DEBUT “CRUSH RECOVERY” JEEP® AT OMIX/RUGGED RIDGE OFF-ROAD SUCCESS CENTER DURING 2012 SEMA SHOW

2012 Jeep Wrangler Rubicon Built as the Ultimate Off-Road Vehicle With Help from Rugged Ridge Suwanee, GA (August 1, 2012) – OMIX-ADA, the world’s largest independent manufacturer and wholesaler of Jeep® parts and accessories, today announced that famed Jeep builder Dave Doetsch will publicly unveil his latest project Crush Recovery at the OMIX/Rugged Ridge Off-Road …