Category: Press Release

  • Tread Lightly! to Hold Large Charity Auction on eBay in Time for Holidays

    Tread Lightly! will hold its biggest-ever Annual Tread Lightly! Charity Auction on eBay November 1 -11, with more than 200 products donated from over 50 companies.  One hundred percent of the money raised will go to help keep off-road trails healthy and open to the public.

    The big-ticket item this year is a brand new 2011 Grizzly 450 EPS ATV generously donated by Yamaha.  John Deere has stepped up as well by donating a Gator CX utility vehicle.  The auction also includes plenty of powersports equipment, 4×4 accessories, hunting supplies, and outdoor gear. (more…)

  • FAST-Aid Fundraisers Raise the OffRoad Community to a New Level

    FAST-Aid Relief Fund Surpasses $130,000 for MDR California 200 Accident

    LINK: http://www.fast-aid.org

    MESA, AZ – SEPTEMBER 6, 2010:  August 14, 2010 changed the lives of many in the off road community.  Some lost loved ones, some suffered injuries, and some remember a scene that will be hard to forget after the California 200 Accident.  On the same day, the off road community rallied together to support everyone involved.  Over 15 days later, there is no sign of this solid family throttling back.

    Fundraisers to help the California 200 Accident have been held in multiple states with celebrities and racers making appearances and speaking out in support of FAST-Aid and their efforts to help the community members.  FAST-Aid has already assisted with several funeral expenses and have been available for any of the families needs. “Our family did not have extra money to pay for funeral costs. We don’t even know what we would do if it wasn’t for your help,” wrote a family member of the deceased in a note to FAST-Aid.  Doctor bills from the injured are next on the priority list to allocate, and then there will be funds for the children of the deceased and emotional support for anyone suffering from Post Traumatic Syndrome.  “I am sure I will need help with the medi-flight, there seems like there were at least 10 choppers there,” said one of the most severely injured at a recent fundraiser where he attended to show his reciprocal support. (more…)

  • Land Rover Defender 90 & 110 ARB Winch Bumper

    ARB 4×4 accessories is happy to announce a completely new design Land Rover Defender winch bumper that offers a more modern style but still retains traditional ARB strength and function . Although similar in appearance to a Sahara bar, the winch bumper features no option for fog lights or the alloy center tube.

    Unlike ‘traditional’ Land Rover bars, the new bar incorporates recessed Hi-Lift jacking points and integrated tow points along with upswept stepped wings, giving a more aggressive look. Due to variations that are found in individual vehicles, the mounting system has been redesigned to enable the fitter to position the bar in the best possible position before final assembly. (more…)

  • W.E. Rock Eastern US National Rocks to a Close

    PLACERVILLE, CA   AUGUST 31, 2010: Mountain Extreme Park in Dayton, Tennessee hosted the 4th and final 2010 W.E. Rock Eastern US National Event, hosted by Tom’s 4×4 Super Store. Over 20 pro and local teams came to the two night event and battled in front of the record crowd. “There were 3,800 spectators over the 2 day event, making this the largest crowd in W.E. Rock history,” stated Rich Klein, race promoter.  “The Mountain Extreme Park is a perfect place to watch rock crawling, putting the spectators within 10 feet of the action and giving them the ability to see every course from one spot.” (more…)

  • Superchips Racing Announces Release of Dodge Diesel Race Tuner

    Sanford, FL – Superchips Racing proudly announces the launch of the Dodge Diesel Racing Tuner (part no. 3856). The racing tuner is designed exclusively for competitive environments including drag racing, sled pulling and closed course road & trail racing. This new product maximizes performance for Dodge 2007 – 2009 6.7L Cummins powered trucks with an automatic transmission.

    Customer demand for easy-to-use, user-programmable features and extreme performance levels led Superchips to design the line of Superchips Racing products. The performance may be extreme, but the drivability is 100% Superchips. (more…)

  • ‘DIAL IN’ YOUR PERFORMANCE SUSPENSION THIS FALL WITH BONUS OFFER FROM RANCHO®

    LONG BEACH, Sept. 2, 2010 – Ready to dial in your performance suspension accessories this fall? There’s just no better time, thanks to the special “All Dialed In” bonus offer from Rancho® that gives consumers a free Rancho® MyRIDE™ wireless control tuning system for qualifying shock purchases.

    Available at participating retailers nationwide, the Rancho “All Dialed In” program is available on qualifying purchases between October 1 and December 31, 2010. (more…)