Category: Press Release

Vehicle-Specific Tuning & Advanced Engineering Drive Every Rancho(R) Shock Absorber

More than 60 Years in Industry, Global OE Presence, Involvement in Grassroots and Performance Events Evident in Product Features Long Beach, Calif., November 15, 2016 – Master the terrain. Rancho® shock absorbers – including the renowned RS9000™XL, RS7000®MT, RS5000™X shock absorbers – have helped performance enthusiasts drive and conquer even the harshest, most obscure environments… Continue reading Vehicle-Specific Tuning & Advanced Engineering Drive Every Rancho(R) Shock Absorber

RUGGED RIDGE EXPANDS LINE OF EXTERIOR ACCESSORIES WITH NEW PAINTABLE COVERS FOR 2007-2016 WRANGLER JK MODELS

Covers Offer Additional Protection to Wrangler Models Suwanee, Ga. (Nov. 15, 2016) –  Rugged Ridge®, a leading manufacturer of high-quality Jeep® parts and accessories, today expanded its line of JK Exterior Accessories with new Mirror Covers, Door Handle Covers and Liftgate Hinge Covers with paintable finishes.

Own the All German Motorsports Trophy Truck

Since the inception of the class in 1994, the Trophy Truck continued to grow in size and weight well into the late 2000’s, where it wasn’t uncommon to see a truck pushing 7,000lbs at the starting line. All this extra mass was making these trucks increasingly difficult to drive and robbing performance.  A problem the… Continue reading Own the All German Motorsports Trophy Truck

TRANSAMERICAN AUTO PARTS ANNOUNCES WINNER OF 2016 LIFE IS BETTER OFF-ROAD™ SEMA VEHICLE BUILD AWARD

Compton, California (November 3, 2016) – Transamerican Auto Parts has named the winner in its second annual “Life is Better Off-Road™” SEMA vehicle build competition held at the 2016 SEMA automotive aftermarket industry trade show in Las Vegas, Nevada. This year’s best presented, truly off-road capable truck, Jeep or SUV on display at the show was… Continue reading TRANSAMERICAN AUTO PARTS ANNOUNCES WINNER OF 2016 LIFE IS BETTER OFF-ROAD™ SEMA VEHICLE BUILD AWARD

Dana Celebrates Exclusive Distribution of Victor Reinz® Gaskets at AAPEX 2016

LAS VEGAS, Nov. 1, 2016 – Today, at the Automotive Aftermarket Products Expo 2016 (AAPEX), Dana Incorporated (NYSE: DAN) announced that it has once again become the exclusive distributor of its Victor Reinz® gasket portfolio in North America.  To commemorate the occasion, the Dana aftermarket team was joined by customers and journalists for a homecoming-themed… Continue reading Dana Celebrates Exclusive Distribution of Victor Reinz® Gaskets at AAPEX 2016

Spicer® 1350 Series Driveshafts Now Available for The Ultimate Dana 60™ Axles

Products Provide Enhanced Reliability for High-performance Applications LAS VEGAS, Nov. 1, 2016 – Today at the 2016 Specialty Equipment Market Association (SEMA) Show, Dana Incorporated (NYSE: DAN) announced that it will now offer Spicer® 1350 Series driveshafts for The Ultimate Dana 60™ axles for the Jeep® Wrangler JK.

Ladies Co-Driver Challenge Events Conclude at SEMA Show

MESA, AZ   October 31, 2016:  After initially announcing three events that ladies could qualify to participate in for the Ladies Co-Driver Challenge, the annual trade-only SEMA Show was added to the Ladies Co-Driver Challenge as a fourth event. Although not a driving event, the two ladies chosen to be part of the Bower Media team as Charlene Bower’s… Continue reading Ladies Co-Driver Challenge Events Conclude at SEMA Show

YUKON GEAR & AXLE DEBUTS ALL-NEW PERFORMANCE PRODUCTS AT 2016 SEMA SHOW

– Off-Road and Race Enthusiasts Ask Yukon for Three Products: Yukon Delivers – SEATTLE (October 27, 2016) – Yukon Gear & Axle, the performance off-road and racing industry’s leading aftermarket provider of key differential parts and accessories, today announced it will be debuting the company’s first-ever driveshafts for Jeeps and off-road vehicles, an all-new Off-Road… Continue reading YUKON GEAR & AXLE DEBUTS ALL-NEW PERFORMANCE PRODUCTS AT 2016 SEMA SHOW

TRANSAMERICAN AUTO PARTS ANNOUNCES LIFE IS BETTER OFF-ROAD™ AWARD HOST AND JUDGES

Compton, California (October 27, 2016) – Transamerican Auto Parts has announced the expert panel of judges who will select the winner of the 2016 “Life is Better Off-Road™” SEMA builder award in addition to naming the host for the award presentation. The highly respected collection of industry professionals selected, represent multiple facets of the off-road industry… Continue reading TRANSAMERICAN AUTO PARTS ANNOUNCES LIFE IS BETTER OFF-ROAD™ AWARD HOST AND JUDGES

RUGGED RIDGE EXPANDS LINE OF ELITE DOOR HANDLE INSERTS FEATURE TIRE TREAD INLAY FOR 2007-2016 JEEP WRANGLER

New Inserts in Three Color Variations to Easily Accent the Factory Door Handles on any Jeep JK Suwanee, Ga. (Oct. 26, 2016) – Rugged Ridge®, an industry leading manufacturer of high-quality Jeep®, truck and off-road products, today announced the expansion to its popular line of Elite Door Handle Inserts for 2007-2016 Jeep Wrangler JK / JKU… Continue reading RUGGED RIDGE EXPANDS LINE OF ELITE DOOR HANDLE INSERTS FEATURE TIRE TREAD INLAY FOR 2007-2016 JEEP WRANGLER

BFGoodrich Tires and Remington Industries Announce Off-Road Accessories Partnership

Ooltewah, Tenn. – Remington Industries announces its recent partnership with BFGoodrich® Tires and its entry into the off-road automotive accessories category. According to the agreement, Remington Industries will produce automotive floor protection and interior accessories under the BFGoodrich Tires brand name, offering the first significant extension of the brand into new product categories. Although Remington Industries… Continue reading BFGoodrich Tires and Remington Industries Announce Off-Road Accessories Partnership

Three New Ratcheting Wrench Insert Bit Sets Now Available from GearWrench

SPARKS, Md. (October 24, 2016) – GearWrench®, an innovative hand tool brand known for tools that deliver speed, strength, and access to automotive technicians, today announced the availability of three new Ratcheting Wrench Insert Bit sets. Each insert bit fits into a ratcheting wrench, allowing it to be used like a ratchet with a bit… Continue reading Three New Ratcheting Wrench Insert Bit Sets Now Available from GearWrench

GEARWRENCH RELEASES NEW SERPENTINE BELT TOOL SET WITH LOCKING FLEX-HEAD RATCHETING WRENCH

SPARKS, Md. (October 21, 2016) – GearWrench®, an innovative hand tool brand known for tools that deliver speed, strength, and access to automotive technicians, today announced the availability of its Serpentine Belt Tool Set with Locking Flex-Head Ratcheting Wrench (SKU 89000). Available nationwide, the Serpentine Belt Tool Set with Locking Flex-Head Ratcheting Wrench is designed… Continue reading GEARWRENCH RELEASES NEW SERPENTINE BELT TOOL SET WITH LOCKING FLEX-HEAD RATCHETING WRENCH

OMIX-ADA/RUGGED RIDGE TO FEATURE CUSTOM-BUILT JEEP JK IN SUPPORT OF SEMA CARES IN GRAND LOBBY AT 2016 SEMA SHOW

World’s Largest Independent Jeep® Parts Manufacturer Raises Awareness for SEMA Cares with 3rd Consecutive Jeep Build to Benefit Victory Junction Suwanee, Ga. (October 18, 2016) –  Omix-ADA, a leading manufacturer of high-quality Jeep®, truck and off-road parts and accessories, today announced it will showcase a custom built Jeep Wrangler JK Unlimited in support of SEMA Cares… Continue reading OMIX-ADA/RUGGED RIDGE TO FEATURE CUSTOM-BUILT JEEP JK IN SUPPORT OF SEMA CARES IN GRAND LOBBY AT 2016 SEMA SHOW

TRANSAMERICAN AUTO PARTS AND BASS PRO SHOPS TO BUILD ULTIMATE SPORTSMAN TOYOTA TUNDRA AT 2016 SEMA SHOW

Compton, California (October 17, 2016) – Transamerican Auto Parts (TAP), in conjunction with Bass Pro Shops, a leading national retailer of outdoor gear and apparel, will be building “The Ultimate Sportsman Toyota Tundra” on-site at the 2016 SEMA show in Las Vegas, Nevada. The “live” build to be featured at booth #62112 within the SEMA SCORE… Continue reading TRANSAMERICAN AUTO PARTS AND BASS PRO SHOPS TO BUILD ULTIMATE SPORTSMAN TOYOTA TUNDRA AT 2016 SEMA SHOW

RUGGED RIDGE ANNOUNCES BALLISTIC SEAT COVERS FOR 2007-2016 JEEP WRANGLER JK/JK UNLIMITED MODELS

Ballistic Seat Covers Offer Additional Strength and Durability to Font and Rear Seats Suwanee, Ga. (October 11, 2016) – Rugged Ridge®, a leading manufacturer of high-quality Jeep®, truck and off-road accessories, announces the release of its line of Ballistic Seat Covers for 07-16 Jeep Wrangler JK/JKU models, for both front and rear seats.

GEARWRENCH EXPANDS BIT SOCKET SELECTION WITH TORX® AND HEX BIT SOCKET MASTER SETS

SPARKS, Md. (October 10, 2016) – GearWrench®, an innovative hand tool brand known for tools that deliver speed, strength and access to automotive technicians, today announced the availability of two new Torx® and Hex Bit Socket Master Sets. Available nationwide in a 36-piece Torx-only set and an 84-piece Torx and Hex set, the products feature… Continue reading GEARWRENCH EXPANDS BIT SOCKET SELECTION WITH TORX® AND HEX BIT SOCKET MASTER SETS

GEARWRENCH® EXTENDS LOCKING IMPACT EXTENSION LINE

New, Longer Tools Provide Exceptional Reach and Access SPARKS, Md. (September 29, 2016) – GearWrench®, an innovative hand tool brand known for tools that deliver speed, strength, and access to automotive technicians, today announced the expansion of its Locking Impact Extension line with six new longer extensions. Now available nationwide in two sizes, 3/8” drive… Continue reading GEARWRENCH® EXTENDS LOCKING IMPACT EXTENSION LINE

Holley Releases New Universal GM LS Turbo Headers From Flowtech

Holley is pleased to announce the release of their all-new Flowtech Universal Turbo Headers for GM LS applications. Flowtech Universal GM LS1/2/6/LSX Turbo headers are ideal for drag racers and hotrod builders. Available in 1-3/4” and 1-7/8” diameters, these versatile 4-to-1-style headers are specifically designed to offer forced induction exhaust solutions for cramped engine compartments. They… Continue reading Holley Releases New Universal GM LS Turbo Headers From Flowtech

Yokohama Tire Corporation Helps Consumers Fall into Savings with ‘Autumn Escape’ Campaign

Customers receive a $60 Yokohama Visa® Prepaid card with the purchase of four select Yokohama tires through October 31 SANTA ANA, CA. – (Oct. 3, 2016) – Yokohama Tire Corporation is welcoming fall with a national mail-in rebate promotion: Autumn Escape. From October 1 through October 31, consumers will receive a $60 Yokohama Visa® Prepaid… Continue reading Yokohama Tire Corporation Helps Consumers Fall into Savings with ‘Autumn Escape’ Campaign

RUGGED RIDGE EXPANDS LINE OF CARGO AREA PROTECTION FOR 2007-2016 JEEP WRANGLER JK MODELS

Complete Protection and Cargo Area Containment for JK Owners Against Everyday Messes Suwanee, Ga. (Sept. 27,2016) – Rugged Ridge®, a leading manufacturer of high-quality Jeep®, truck and off-road accessories, today announced it has expanded its line of cargo area accessories with the addition of the C3 Cargo Covers and new C2 Canine Curtains for 2007-2016… Continue reading RUGGED RIDGE EXPANDS LINE OF CARGO AREA PROTECTION FOR 2007-2016 JEEP WRANGLER JK MODELS